Atrinsic to Announce 2007 Fourth Quarter and Year End Results on March 27, 2008

NEW YORK--(Business Wire)--
New Motion, Inc. doing business as Atrinsic (NASDAQ: NWMO), today
announced that management will announce its 2007 fourth quarter and
year-end financial results after market close on Thursday, March 27,
2008. Management will then host a conference call at 4:30 p.m. Eastern
Time to discuss the results with the investment community.

Anyone interested in participating should call 800-762-8908 if
calling within the United States or 480-629-9041 if calling
internationally. A replay will be available until April 3, 2008, which
can be accessed by dialing 800-406-7325 if calling within the United
States or 303-590-3030 if calling internationally. Please use passcode
3860420 to access the replay.

The call will also be accompanied live by webcast over the
Internet and accessible at the company's corporate website at
www.atrinsic.com.

About Atrinsic

New Motion, Inc., doing business as Atrinsic (NASDAQ: NWMO), is
one of the fastest growing digital advertising and entertainment
networks in the United States. Atrinsic brings together the power of
the Internet, the latest in mobile technology, and traditional
marketing/advertising methodologies, creating a fully integrated
vehicle for both entertainment content and brand-based and performance
advertising. Entertainment content is organized into four strategic
services -- digital music, casual games, sweepstakes, and community
and lifestyle. Brands include Altnet, a mobile legal music download
service featuring original artists, GatorArcade, a premium online and
mobile gaming site, Bid4Prizes, a low-bid mobile auction game, and
iMatchUp, one of the first integrated web-mobile dating services.
Feature-rich advertising services include a mobile ad network,
extensive search capabilities, e-mail marketing, one of the biggest
publisher networks around at 8000+ and growing, and proprietary
entertainment content. Headed by a team of Internet, new media,
entertainment and technology professionals, the Company is
headquartered in New York and has offices in Irvine, CA, Seattle, WA,
and Moncton, Canada. Atrinsic was recently called "a company to watch"
by Wireless Business Forecast, and the Company's mobile content
capabilities were named a "rival to those of their mainstream-media
counterparts" by Wired Magazine. For more information, please visit
www.atrinsic.com.

Hayden Communications
Investors:
Brett Maas, 646-536-7331
brett@haydenir.com
or
Cameron Donahue, 651-653-1854
cameron@haydenir.com

Copyright Business Wire 2008