MTV Selects Envivio Encoders for Mobile TV Services in Brazil

Envivio Delivers First Encoder to Support the Brazilian ISDB-T
1seg Standard
SOUTH SAN FRANCISCO, Calif.--(Business Wire)--Envivio Inc., the leading technology provider of IP video
convergence encoding solutions from mobile to HD, today announced that
it is providing the video encoding for MTV's mobile TV services in
Brazil. MTV's mobile programming is being delivered using a Brazilian
variant of the successful Japanese ISDB-T digital terrestrial
television standard which includes the 1seg specification for mobile
TV.

As Brazil is among the world's largest mobile phone markets, with
more than 110 million users, the government mandated that content
delivery to mobile devices be included within the new national digital
TV system. The Envivio(R) 4Caster(TM) B3 encoder, selected by MTV as
well as several other broadcasters, is the first encoding product to
support the specification defined within the Brazilian 1seg mobile TV
standard.

"The broadcasting community in Brazil is very excited about the
enormous potential offered by ISDB-T. Not only does it allow us to
offer digital SD and HD services directly to viewers, but also to
expand our offering to include mobile TV," said Valter Pascotto,
Director of Engineering at MTV Brazil. "It is well known that 1seg
transmission offers superior signal delivery. Coupling this with the
Envivio's excellent video encoding, we are able to offer an
exceptionally high quality mobile TV experience. So good in fact, I
believe it will be this mobile TV service that really catches our
customers' attention, and drives the broad adoption of digital TV in
Brazil."

MTV and five other broadcasters -- TV Globo, TV Record, BAND TV,
SBT, and TV Gazeta -- officially began their digital terrestrial TV
broadcasts in Sao Paulo (the biggest city in Brazil) on December 2nd.
Service bouquets include mobile, SD and HD content. Coverage for the
cities of Rio de Janeiro, Brasilia, Belo Horizonte, Curitiba,
Fortaleza, Goiania, Salvador, and Recife is targeted for 2008.

"We selected Envivio's encoding products because of their
remarkable encoding performance at low bit rates and resolutions, and
because of their compliance with Brazil's 1seg specifications," added
Pascotto. "We are also happy to rely on a partner that has so much
global experience in mobile TV encoding."

"Supporting Brazilian broadcasters with standard compliant
solutions further demonstrates Envivio's position as the world's
leading supplier of video compression products for mobile TV. It adds
to the success we have already had with ISDB-T in Japan," said Julien
Signes, President and CEO of Envivio. "It is an honor to have been
chosen by MTV for this historic project."

The Envivio 4Caster B3 offers greater processing power for
advanced compression capabilities and noise reduction for bandwidth
constrained applications. Within its wide feature range, B3 supports
H.264 Baseline Profile Level 1.3 video encoding at 30 frames per
second and supports the mandated HE-AAC audio encoding. Increased
bandwidth efficiency combined with high quality video in lower bit
rates, allows broadcasters like MTV to expand service offerings while
optimizing throughput over their distribution networks.

About MTV Brazil

MTV Brazil is the Brazilian version of MTV, owned by Abril, the
nation's largest magazine publisher (70%), and by Viacom Networks
Brasil, the Brazilian branch of Viacom-owned MTV Networks Latin
America (30%). Unlike the American MTV, MTV Brazil is available in
free-to-air terrestrial television in many large areas of the country,
such as metropolitan City of Sao Paulo. It is also available on cable
and satellite services.

About Envivio Inc.

Envivio Inc. is the leading technology provider of IP video
convergence encoding solutions for telcos, enterprises, and
broadcasters. Envivio is the only company to offer convergence
solutions supporting the "3 screens" of video - TVs, PCs and mobile
phones - making IP video a reality over any type of network and to any
multimedia device from mobile to HD. Envivio solutions deliver
industry leading AVC/H.264, Windows Media Video (VC-1) and AVS
compressed video quality at the lowest bit rate for IPTV, Internet TV,
mobile TV and broadcast applications. Service providers worldwide use
Envivio solutions to reduce their operational costs while offering
subscribers the most compelling and highest quality video services
anytime and anywhere. Visit www.envivio.com for more information.

Envivio is a registered trademark of Envivio Inc. All trademarks
used herein, whether recognized or not, are the properties of their
respective companies.

Envivio Inc.
Ian Locke, +1 650-243-2724
Vice President of Global Communications
pr@envivio.com
Dawn Danaher, +1 714-378-5841
Media Relations for Envivio
pr@envivio.com

Copyright Business Wire 2007