Rentrak Theatrical Announces Final Weekend Box Office Results for Week of May 4,...

Rentrak Theatrical Announces Final Weekend Box Office Results for Week of May
4, 2008

LOS ANGELES, May 5 /PRNewswire-FirstCall/ -- Rentrak Theatrical, a
business unit of Rentrak Corporation (Nasdaq: RENT), today announced the final
weekend theatrical box office results for the weekend period of May 2 through
May 4, 2008 according to the company's Box Office Essentials(TM) theatrical
box office data collection and analytical service.
The twelve top producing motion pictures for the weekend, per data
collected by Rentrak Theatrical include:
Rank Title Weekend Gross Locations
1 Iron Man 102,118,668 4105
2 Made Of Honor 14,756,850 2729
3 Baby Mama 10,065,010 2548
4 Harold And Kumar Escape From Guantanamo 6,114,373 2545
5 Forgetting Sarah Marshall 6,059,920 2872
6 Forbidden Kingdom, The 4,187,897 2960
7 Nim's Island 2,677,543 2478
8 Prom Night 2,403,313 2434
9 21 2,002,471 2242
10 88 Minutes 1,545,084 1765
11 Horton Hears A Who 1,337,562 1463
12 Deception 883,417 2001

Week of 05/02/2008 to 05/08/2008

About Box Office Essentials
Box Office Essentials provides each studio with password-protected,
real-time, web browser-based and 24x7 access to data pertaining specifically
to their movie release titles. A sophisticated toolset allows studio
distribution executives to view and analyze the information at different
levels of detail and across a multitude of attributes (by theatre circuit,
DMA, time zone, etc.), enhancing their ability to make faster, better informed
decisions. Additional features include online school calendars (K-12 and
college), interactive release schedule and 24-hour subscriber support.
About Rentrak Corporation
Rentrak Corporation, based in Portland, Oregon, is an information
management company serving clients in the media, entertainment, retail,
advertising and manufacturing industries. The company's Entertainment
Essentials(TM) suite of services is redefining media measurement in the
digital broadband era. Entertainment Essentials provides customers with
near-real-time, actionable insight into performance of content distributed
over a wide variety of modern media technologies. Available by license or
subscription, each Entertainment Essentials application allows executives to
analyze detailed industry-wide and title-specific data to make decisions that
enhance the bottom line and provide competitive advantage. For further
information, please visit Rentrak's corporate Web site at
http://www.rentrak.com.
Contacts: Sallie Olmsted/Amanda Bartz
Rentrak Corporation
310-854-8124/8151

SOURCE Rentrak Corporation

Sallie Olmsted, +1-310-854-8124, or Amanda Bartz, +1-310-854-8151, both of
Rentrak Corporation