PCCW Group Managing Director Alex Arena Headlines IEC's Broadband World Forum Asia...

PCCW Group Managing Director Alex Arena Headlines IEC's Broadband World Forum Asia 2008 Next Week in Hong Kong

The International Engineering Consortium's (IEC) Broadband World
Forum Asia 2008 takes place next week at the Hong Kong Convention and
Exhibition Centre with PCCW as the Official Host Sponsor
CHICAGO--(Business Wire)--
The International Engineering Consortium (IEC) brings its
Broadband World Forum Asia back to Hong Kong next week at the Hong
Kong Convention and Exhibition Centre with PCCW as the official host
sponsor. The conference and exhibition takes place over four days from
Tuesday through Friday.

"We're looking forward to sharing the winning solutions in
broadband with the industry next week in Hong Kong," commented IEC
President John Janowiak. "More than 200 industry leaders from around
the world will speak in our educational program and present more than
50 keynotes addresses, plenary panels, workshops and sessions."

Themed "Broadband Next: The Winning Solutions," the Broadband
World Forum Asia 2008 will present key industry leaders to keynote at
the event including World Forum Chair and PCCW Group Managing Director
Alex Arena; PCCW Chief Technology Officer Paul Berriman; Pacnet Chief
Technology Officer Wilfred Kwan; Zee Entertainment Network President
Bharat Ranga; and KT Network Group President of KT Gwang-Ju Seo.

"I'll share with participants on how the company plans to further
grow its business and excel in the Hong Kong market, which is
characterized by some of the highest telecoms service penetration
rates in the world and intense competition among local operators,"
commented Mr. Arena. "With limited opportunity to grow our customer
numbers, we're increasing our focus on raising total household ARPU in
order to achieve significant profitability growth going forward."

According to Mr. Arena, the success of PCCW's IPTV service and its
unique quadruple-play capability are the keys.

This in addition to countless topics under the umbrella of
broadband will be discussed at the World Forum in Hong Kong.

The IEC welcomes all industry professionals to attend. Conference
badges as well as complimentary Exhibits PLUS Passes will be available
at the Hong Kong Convention and Exhibition Centre next week.

All accredited members of the media are entitled to full and
complimentary access to the entire four-day event.

Visit www.iec.org/events/2008/bbwf_asia/ or contact Lisa Reyes at
lreyes@iec.org or +1-312-559-3325.

IEC
Lisa Reyes
+1-312-559-3325
lreyes@iec.org

Copyright Business Wire 2008