Omarosa Admits to Knowing Better, Confesses in Online Vignette

Thu Mar 6, 2008 10:02pm EST
 
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Omarosa Challenges Americans in One Million Dollar Online Game
ENGLEWOOD CLIFFS, N.J.--(Business Wire)--
Reality TV star and media Diva, Omarosa, best known for her role
on The Apprentice, admits that now she knows better. Log onto
NowYouKnowBetter.com to find out why and compete in a live online game
session on Thursday, March 13, 2008 from 4 to 5 pm EST.

   Compete against Omarosa -- and chat with her while you're at it
via a live video feed -- and you could win a million dollar annuity.
The Omarosa "Know Better Hour" invites gamers to play the I Can't
Believe It's Not Butter!(R) Now You Know Better $1,000,000 Game Show
live against Omarosa and other "know better heads." Questions are
posed by host John O'Hurley and focus on fun facts over the decades,
dating back to the 1950s.

   We've all done things that in hindsight, we should have known
better about. Celebrities, more than anyone, wish they could make
their bloopers and blunders disappear.

   Well, one high-profile name is fessing up to her fiery mistakes!
Omarosa now knows better and will admit to behavior she should have
known better about in a video confessional that can be viewed by
logging on to www.NowYouKnowBetter.com after March 7th. (Hint: It has
to do with her boiling over in the boardroom.)

   Omarosa will also prove how much better she knows when she plays
the new online game, aptly found at NowYouKnowBetter.com.

   Each contestant will be entered into a $1 million dollar annuity
sweepstakes (up to 5 times per day) and also have the chance to win
other instant prizes, like spa getaway weekends. The I Can't Believe
It's Not Butter!(R) Now You Know Better $1,000,000 Game Show gives
consumers the chance to showcase their knowledge about things they
should know better about, including how to live a healthier lifestyle.
The campaign reminds consumers that, I Can't Believe It's Not
Butter!(R) Original soft spread is made with a blend of nutritious
soybean and canola oils, so it has 70 percent less saturated fat than
butter and is an excellent source of Omega 3 ALA. I Can't Believe It's
Not Butter!(R) allows consumers to eat smarter without sacrificing the
butter taste they love.

   About Unilever:

   Unilever (NYSE: UL, UN), one of the world's largest consumer
products companies, aims to add vitality to life by meeting everyday
needs for nutrition, hygiene and personal care. Each day, around the
world, consumers make 150 million decisions to purchase Unilever
products. The company has a portfolio of brands that make people feel
good, look good and get more out of life.

   In the United States these brands include recognized names such
as: Axe, "all," Ben & Jerry's, Bertolli, Breyers, Caress, Country
Crock, Degree, Dove personal care products, Hellmann's, Lipton, Knorr,
Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Snuggle, Suave and
Vaseline. All of the preceding brand names are registered trademarks
of the Unilever Group of Companies. Dedicated to serving consumers and
the communities where we live, work and play, Unilever in the United
States employs approximately 15,000 people in 66 office and
manufacturing sites in 24 states and Puerto Rico- generating more than
$9 billion in sales in 2005. For more information, visit
www.unileverusa.com.

M Booth & Associates
Cody Adams, 212-539-3215
codya@mbooth.com
www.mbooth.com

Copyright Business Wire 2008

 

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