Location Based Technologies Provides Information in Response to the Surprise www.gizmodo.com...

Location Based Technologies Provides Information in Response to the Surprise www.gizmodo.com Article Released on November 29

ANAHEIM, Calif.--(Business Wire)--Location Based Technologies, Inc. (OTCBB:LBAS) is in the final
product development and engineering testing stage of the
PocketFinder(TM) GPS based personal location device. PocketFinder(TM)
devices are personal location devices designed to optimize the lives
of parents, guardians and pet owners. PocketFinder(TM) devices are
small, rugged and water tight. It is the size of an Oreo(TM) cookie
and weighs less than two ounces. Our expected primary market evolved
from the desire of parents to ensure the safety and well-being of
their children. Secondary markets are expansive and include medical
and elder care providers, campers, hikers, backpackers, adventure
seekers, extreme sports enthusiasts, and pet owners.

It is not only our device's GPS and wireless technologies that
differentiates our product(s) from the competition. It is also the
proprietary software that transforms available technologies into an
intuitive and user-friendly interface that offers greater value,
capabilities, and convenience to the customer.

Since 2002, IDC research has consistently shown very high levels
of consumer interest in location based services - especially in
family/friend locator devices. Drawing from recent census information,
there are over 37,000,000 children in our 5 to 13 year old market
segment in the United States with an additional 4,000,000 in the prime
focus areas in Canada. The European Community has an additional
42,500,000 children in this primary age group. This represents a
target market of more than 109,200,000 potential customers in our
focus age group.

Our products and service will offer wireless network coverage
throughout North America utilizing the largest GSM carrier network in
the United States and Canada. Our personal locators have the ability
to operate seamlessly on the networks of 290 wireless providers in
over 130 countries and to work on any GSM network in the world.

We expect our revenues to be based on the following sales and
revenue sources: PocketFinder personal locator device sales from mass
retailers; the PocketFinder website; and Affinity groups. Sales of
device accessories and monthly re-occurring service fees and potential
licensing fees will provide additional revenue.

In our ever-mobile society, it helps to know where we are and
where we are going. Due to the demands of families with dual earners,
and the number of single parent homes, many children are left without
a parent home during the day. Parents in those situations desire the
ability to know where their children are and where they are going.

Key elements of the PocketFinder include:

-- An attractive device retail price with a minimal basic monthly
service fee to match the mass market's expectations.

-- User friendly web interface;

-- Rugged design that meets the rigors of an active child. It is
waterproof and handles weather extremes of heat and cold.

Our corporate website, www.locationbasedtech.com provides a
description of our corporate business along with our contact
information. Our service website www.PocketFinder.com also provides
prospective customers with relevant information about our products,
ordering capability, frequently asked questions and access to
corporate investor relations information. We believe our
PocketFinder(TM) products will be well received when taken to the
market.

Investors and other members of the public are cautioned not to
rely on any information about our company which is not found on the
public portion of our website or in reports filed with the Securities
and Exchange Commission.

Location Based Technologies, Inc. (OTCBB:LBAS) is a leading edge
developer and provider of personal locator devices and services
utilizing our patented, proprietary technologies to enhance and enrich
the lives of families globally.

for Location Based Technologies, Inc.
Dave Morse, 800-615-0869 (Company & Press)
Glenn Busch, 714-310-8641 (Investor Relations)

Copyright Business Wire 2007