24 Hour Fitness Opens First Club in Maryland

Wed Oct 21, 2009 12:01am EDT
 
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Newest State in Company`s Portfolio; Builds on East Coast Expansion
SAN RAMON, Calif.--(Business Wire)--
24 Hour Fitness, the largest privately owned U.S. fitness chain and a leading
health club industry pioneer, announced today the opening of the Annapolis Super
Sportclub - the first club in the Annapolis area. The new club offers
state-of-the-art amenities, including innovative group exercise classes, an
indoor pool and steam room, a full-sized basketball court and more. Free seven
day passes to the club are available at www.24hourfitness.com. 

The Annapolis team invites the public to attend the grand opening festivities
from 4 p.m. - 7 p.m. on Wednesday, October 21, which will include free fitness
orientations with qualified 24 Hour Fitness Personal Trainers and the
opportunity to try the high-energy Zumba Group X class. Participants can also
enter to win Personal Training sessions and the bodybugg personal calorie
management system, which includes a lightweight armband integrated with a
web-based program. 

Remarks will be made by Carl Liebert III, chief executive officer of 24 Hour
Fitness. VIPS in attendance will include: Dennis Callahan, chief administrative
officer, Anne Arundel County and Brian Gibbons, president and chief executive
officer of Greenberg Gibbons, developer of the Annapolis Towne Centre. 

The 43,000 square foot club located in the heart of the new Annapolis Towne
Centre at Parole, is managed by 11-year veteran of 24 Hour Fitness, Darren
Bluffin and employs approximately 70team members. Additional club amenities
include: a pro-shop, sauna, indoor whirlpool, functional circuit training area
and Kids` Club, where children ages 6 months up to 12 years old can enjoy
activities while their parents work out. Personal Trainers are also on hand to
help members achieve their fitness goals. Memberships can be purchased online or
in the club. Additional resources and information are available on the 24 Hour
Fitness pages for Twitter, Facebook and youtube. 

"As an alumnus of the U.S. Naval Academy, opening a club in this community is
particularly special to me," said Liebert. "For 24 Hour Fitness, this opening
continues our expansion efforts on the East Coast to help make fitness more
accessible and affordable for people of all fitness levels." 

The Annapolis club location is opening in sync with the new season of NBC`s
popular reality show "The Biggest Loser," of which 24 Hour Fitness, a sponsor of
the show, provides the weight-loss contestants with an outfitted gym on-set
complete with cutting-edge fitness equipment, mats, stability balls, and
conditioning bands. Annapolis residents can follow the contestants` health and
fitness journeys with access to all the same tools at Annapolis Super Sport. 

About 24 Hour Fitness

Headquartered in San Ramon, Calif., 24 Hour Fitness, an innovative leader in the
health and fitness industry, serves more than 3 million members in more than 400
clubs. Founded in 1983 as a one-club operation, 24 Hour Fitness pioneered the
concept of making fitness accessible, affordable and a way of life for everyone.
The company demonstrates its leadership through sponsorships like that of the
U.S. Olympic Team and a commitment to the community through various charitable
and in-kind donations. In addition, 24 Hour Fitness enjoys strategic
partnerships with major consumer brands like Coca-Cola, Dial and Everlast and
for the past eight seasons has partnered with NBC`s popular reality TV show,
"The Biggest Loser." Please call 1-800-224-0240 or visit www.24HourFitness.com
for more information and to find the location nearest you.

Edelman
Tara Moore, 415-486-3216
tara.moore@edelman.com
or
24 Hour Fitness
Wendy Yellin, 925-543-3184
wyellin@24hourfit.com



Copyright Business Wire 2009

 

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