Silicon Valley Executives Honor Irish Technology Links

ChangingWorlds Receives 2008 ITLG-Irish Times Innovation Award

Intel Chairman and Government Minister Honored for Outstanding
Contributions to Ireland's Technology Sector
PALO ALTO, Calif.--(Business Wire)--
Over 200 executives from some of Silicon Valley's best known
companies attended the Irish Technology Leadership Group-Silicon
Valley Awards 2008 where Dublin, Ireland-based ChangingWorlds won the
top honor, receiving the 2008 ITLG-Irish Times Innovation Award.

In their first year, the ITLG-Silicon Valley Awards are part of a
program initiated to spur Irish technology companies to expand into
the US and to encourage investment in Ireland from Silicon Valley's
leading corporations. The event was held at the Schwab Center in
Stanford University, with sponsorship from the Irish Times, Irish
America Magazine, Invest Northern Ireland, and others.

Senior executives from throughout Silicon Valley turned out for
the event representing companies such as Cisco Systems,
Hewlett-Packard, Intel, Palm, Tesla Motors, Apple and many more.

The ITLG-Irish Times 2008 Innovation Award was presented to
ChangingWorlds for the company's impressive customer successes,
product strategy, management team and outstanding intellectual
property portfolio. Based in Dublin and founded in 1999,
ChangingWorlds provides mobile data personalization and mobile
Internet products to a customer base that already includes over 50
mobile operators worldwide such as Vodafone, O2, the TeliaSonera
Group, T-Mobile Austria, Celcom Malaysia and CSL Hong Kong. Based on
advanced artificial intelligence technology, ChangingWorlds'
ClixSmart(TM) Intelligent Portal platform offers a personalized
content discovery solution that enhances content relevance and
optimizes the user experience of the mobile Internet.

Also receiving special recognition on the night were Intel
Chairman, Dr. Craig Barrett, and Ireland's Minister for Enterprise,
Trade and Employment, Micheal Martin. Both were judged by the ITLG to
have made significant contributions to the extraordinary growth of the
high-tech industry in Ireland over the past decade. The awards also
coincided with the 15th anniversary of the production of the "first
Irish microprocessor", which was assembled on an Intel production line
in County Kildare, Ireland in the spring of 1993.

Commenting on the evening, ITLG Chairman John Hartnett said: "This
is truly a great day for recognizing so many great technologists and
technology companies in Ireland and we are pleased to have been able
to be part of it. We are also looking forward to further initiatives
over the course of 2008 to deepen the links that exist between Ireland
and Silicon Valley, both of which can benefit from continued
interaction and investment."

Notes to Editors

About the ITLG

Established in October 2007, the ITLG is an independent
organization comprised of a number of high-level technology leaders in
Silicon Valley who are Irish or Irish-American. The Group includes
senior executives from some of the Valley's leading corporations, each
of whom are committed to helping Ireland address the challenges of
embracing new technology opportunities.

The Irish Technology Leadership Group is based in Palo Alto,
California, USA. Members include John Hartnett, Senior Vice President
of Palm, Inc. John Gilmore, COO of Sling Media, Rory McInerney, Vice
President, Intel Corp, Barry O'Sullivan, Senior Vice President at
Cisco, and Conrad Burke, President & CEO, Innovalight, Inc. For more
information, please go to: www.itlg.org

FD
Niall O Muilleoir, +1-646-322-2460
niall.omuilleoir@fd.com
Matthew Clark, +1-202-320-8748

Copyright Business Wire 2008