Maponics ZIP Code Boundaries Captures Record Number of U.S. Postal Service Branch Closings

Maponics - the Only Place USPS.com Refers for ZIP Code Maps, Data and
Information - has verified that a Significant Postal Reorganization is in fact
Underway
NORWICH, Vt.--(Business Wire)--
Maponics announced today that the latest release of its suite of ZIP Code map
data shows evidence of a record number of ZIP Code changes over the 3 months
since the previous data release. This news validates that the U.S. Postal
Service has already implemented significant on-the-ground changes related to the
massive work force and mail delivery infrastructure re-evaluation it announced
earlier this year, a reorganization initiated to address a projected 20 billion
drop in mail pieces from fiscal year 2008 to 2009.

"We are monitoring daily change alerts from the U.S. Postal Service, and we`ve
seen a significant uptick in branch closings and consolidations over the past
few months," said Steve Zuckerman, VP of technical operations at Maponics. "Of
course there is no doubt that the U.S. Postal Service will survive and thrive
after this period. But through the turmoil, Maponics is making constant data
adjustments to be sure that the local reality is always captured accurately in
our ZIP Code boundaries, ZIP+4 data and other ZIP Code map data products."

Since 2003, Maponics has been the only place USPS.com refers businesses for
postal maps, data and information. The U.S. Postal Service is also a Maponics
client, as are mailing industry giants DHL , UPS , and FedEX .

"We count many of the biggest mailing organizations, direct marketing companies
and search engines as customers because of our rigorous ZIP Code map data
creation methodology," explains Darrin Clement, CEO of Maponics. "We use the
same deliverable address definitions to create our postal boundaries that the
U.S. Postal Service uses in its CASS Certification process, making our data
completely CASS-certification compatible."

Many companies looking to replace their existing Tele Atlas or MarketMAPS ZIP
Code boundaries find Maponics a compelling alternative, especially those
concerned with accuracy, price, support and licensing flexibility. All Maponics
postal data is available for file delivery in a wide range of formats so that it
integrates easily with ESRI , Pitney Bowes MapInfo, Oracle , SAP and many other
GIS, database and web applications. It is also available via the Maponics
Spatial API on a transactional basis.

The latest version of the Maponics ZIP Code map data suite, version 1.9.4,
features an a la cart selection of datasets, including: 5-digit ZIP Code
boundaries, ZIP+4 data (9-digit ZIP Code data), postal carrier route boundaries,
neighborhood-to-ZIP Code correspondence data and custom postal datasets.

Companies believing they would benefit from access to Maponics ZIP Code map data
should contact Mark Friend, VP of sales and marketing at 800.762.5158 or
info@maponics.com.

About Maponics

Maponics specializes in location-based data and information for businesses,
including neighborhood, ZIP Code and carrier route boundaries. Local search,
real estate, mobile, social media and marketing firms rely on Maponics to power
ultra-local interactive search, mapping, and ad targeting platforms, including
Google , Trulia , Citysearch , Yellow Book USA , infoUSA , D&B, Dominion
Enterprises (eNeighborhoods , Homes.com and ForRent.com ), AccuData , Zvents ,
HelloMetro, CitySquares , Loopt , Monster.com , Zillow , Lowe`s and many
others. The Maponics Online Store, powered by Maponics data, is the only place
USPS.com refers to for postal maps. The company is located in Norwich, Vermont.
Additional information can be found at http://www.maponics.com

Maponics and/or other noted Maponics related products contained herein are
registered trademarks or trademarks of Maponics, LLC. All other registered and
unregistered trademarks herein are the sole property of their respective owners.
(C) 2009 Maponics, LLC. All rights reserved.

RMS (for Maponics)
Jason Kirshner, 949-579-9569 x 801
Jason-PR@RMS-Biz.com
or
Betsy Scherzer Roberts, 949-579-9569 x803
Betsy-PR@RMS-Biz.com

Copyright Business Wire 2009