Coca-Cola Teams up with Consumers to Donate 100,000 Gifts to Toys for Tots

Artist Nathan Sawaya Unveils Original Sculpture of Toys for Tots

Train Made From Coca-Cola Bottle CapsATLANTA--(Business Wire)--Coca-Cola(R) is donating 100,000 gifts to Toys for Tots theholiday season and is asking consumers to help make that number groweven larger. From now through the end of the year, My Coke Rewards points foundunder caps and on packaging of more than 60 products from Coca-ColaNorth America can be donated to Toys for Tots atwww.mycokerewards.com. As the donations accumulate, Toys for Tots willredeem the points for gifts such as soccer balls, Etch-A-Sketch(R)drawing toys, and backpacks. To help offer even more gifts to kids,Coca-Cola is also donating an additional $150,000 to Toys for Tots. "Both Toys for Tots and Coca-Cola have been uplifting and magicalparts of the holiday season for decades. This year we're joiningtogether and asking people to help us make the holidays brighter forkids," said Hendrik Steckhan, president and general manager, SparklingBeverages, Coca-Cola North America. "When families and friends enjoyCoca-Cola as part of their holiday celebrations, we encourage them totake a minute to go online and use their My Coke Rewards points tosupport Toys for Tots." To commemorate the partnership with Toys for Tots, Coca-Colacommissioned New York-based sculptor Nathan Sawaya to create twooriginal pieces of art made from thousands of bottle caps. Best knownfor his works featuring LEGO(R) bricks, Sawaya has incorporated morethan 43,000 bottle caps to create an oversized replica of the iconicToys for Tots train and a mosaic depicting the famous Coca-Cola PolarBear. The sculptures, which are Sawaya's first bottle cap creations,remind people to donate My Coke Rewards points found under theirbottle caps to Toys for Tots. "The goal of the U.S. Marine Corps Reserve Toys for Tots Programis to deliver a message of hope to underprivileged children during theholiday season," said Bill Grein, vice president of Marines Toys forTots Foundation. "Through support from partners like Coca-Cola thatunderstand the value of giving, we are able to fulfill the dreams ofthousands of children each year." Joined by members of the U.S. Marine Corps, Sawaya unveiled hissculptures at the World of Coca-Cola in Atlanta this morning. The Toysfor Tots train measures 18-feet long by four-feet tall and the PolarBear mosaic measures eight-feet long by six-feet tall. The sculptureswill remain on display through the end of the year to encourage peopleto check under Coca-Cola bottle caps for My Coke Rewards points theycan donate to Toys for Tots. At the end of the holiday season, thetrain will be relocated to the Marine Corps Reserve Toys for TotsFoundation in Quantico, Virginia. My Coke Rewards point codes can be found on bottle caps and insidemulti-packs of Coca-Cola Classic, Diet Coke, Coca-Cola Zero, Sprite,Fanta, DASANI, POWERADE, and many other brands. People can visitwww.mycokerewards.com to donate points to Toys for Tots through theend of the year. Members also can redeem their points year-round forexclusive rewards and unforgettable experiences. Coca-Cola is bringing the joy of the holidays to people across thecountry in a number of other ways this season, including:

-- Vintage Glass Bottles - Celebrating timeless refreshment for -- Vintage Glass Bottles - Celebrating timeless refreshment for

the holidays, Coca-Cola is available in special vintage glass

bottles that replicate the design of the 1899 "Hutchinson"

bottle. With a straight-sided shape, the 1899 bottle was the

first to feature the Coca-Cola logo. The bottles are available

in six-pack carriers featuring an image of the Coca-Cola

Santa.

-- Holiday Packaging - Coca-Cola multi-packs and multi-liter -- Holiday Packaging - Coca-Cola multi-packs and multi-liter

packages include an image of the Coca-Cola Polar Bear

presenting Santa with a bottle of Coke tied with a bow. Diet

Coke and Coca-Cola Zero packaging includes festive images of

ornaments and gifts.

-- Holiday Caravan - Decorated with 25,000 twinkling lights and -- Holiday Caravan - Decorated with 25,000 twinkling lights and

the Coca-Cola Santa image, the five semi-trucks of the