DivineCaroline.com Reaches 2 Million Unique Visitors in April

Mon May 5, 2008 6:00am EDT
 
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SAN FRANCISCO, May 5 /PRNewswire/ -- DivineCaroline.com, the flagship site
of Real Girls Media Network (RGM(TM)) and one of the leading Web sites for
women, announced today it reached 2 million unique visitors in April.
DivineCaroline has had steady month over month growth since its launch in
early 2007. The site reached more than 1 million users in less than a year and
now has doubled that reach in just the last 6 months, according to data from
both Omniture and Google Analytics.
    "Our strong growth is a testament to women's desire to be heard, not only
in comments and message boards, but to be the main feature. We worked hard to
create a cutting-edge platform and brand that reflects the major change in how
editorial and community come together online," said Kate Thorp, CEO and
Co-Founder of Real Girls Media Network. "We are thrilled with this achievement
and expect this growth rate to continue."
    The women's community space has been the fastest growing sector online.
According to ComScore Media Metrix's year-end report, "women's community" was
the most visited and fastest growing internet category, tied with politics.
The number of unique visits to women's community sites jumped 35% to almost 70
million from 52 million.
    As part of RGM's goal to validate, aggregate, and monetize a high quality
female audience, the company recently launched the RGM Ad Network. "We are
passionate about our 200+ content partners and 25 ad network partners," said
Rebecca Weeks, Director of Business Development. "We recently launched a
premium invite-only network that provides great value to our partners and
advertisers by maintaining relevancy across all nine of our areas of
expertise: Relationships, Parenting, Body & Soul, Home & Food, Travel, Style,
Career & Money, Play, and Neighborhood & World."
    DivineCaroline unique visitors growth chart available at
http://www.divinecaroline.com/ext/media/chart_small.jpghttp://www.divinecaroline.com/ext/media/chart_large.jpg
    About DivineCaroline.com
    DivineCaroline.com is a place where women come together to express
themselves, find answers, and share life through storytelling. Part of Real
Girls Media Network (RGM(TM)), a leading network for women and girls online,
DivineCaroline.com celebrates the sensibilities of women and their affinity
for sharing and connecting. By enabling everyday women to easily submit-and
automatically publish-their stories alongside professional content,
DivineCaroline empowers women to share their wisdom and connect with others in
an online community.
    About Real Girls Media Network
    Real Girls Media Network, Inc., a digital network created for women, by
women, is a San Francisco based, privately held company backed by 3i and
Walden Ventures. DivineCaroline(TM) and RGM(TM) are trademarks of Real Girls
Media Network, Inc. More information is available at
http://www.realgirlsmedia.com.
SOURCE  DivineCaroline.com

Rebecca Weeks of RGM-DivineCaroline.com, +1-415-295-8534,
Rebecca@realgirlsmedia.com

 

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