Ministry of Culture of the People's Republic of China Named Overseer of Animation...

Ministry of Culture of the People's Republic of China Named Overseer of
Animation and Online Games Industry in China
2009 Game Developers Conference(R) China Government Supporter Gains Traction

SAN FRANCISCO, Sept. 21 /PRNewswire/ -- China's State Commission Office for
Public Sector Reform (SCOPSR) has issued a notice clarifying the
responsibilities of various state organizations in the regulation processes
concerning animation, online gaming, and the cultural market in China.
According to this notice, the Ministry of Culture (MOC) is now responsible for
the management of industry bases, project development, conferences and trade
fairs, and market oversight for the animation and online gaming industries.
The MOC is the official government supporter of GDC China presented by Think
Services, a division of United Business Media, taking place at the Shanghai
International Convention Center, October 11-13 of this year.

The notice also clarifies that, under the unified oversight of the MOC, the
General Administration of Press and Publication (GAPP) is responsible for
pre-approval of online game publication, but once a game is released online,
it enters the full jurisdiction of the MOC. GAPP's department of technology
and digital publishing is responsible for approving publication of licensed
online games from overseas rights holders, while the MOC is responsible for
approval of all other imported online games.

"The announcement of this new reform is a major stride for the Ministry of
Culture and China," said Meggan Scavio, GDC China event director. "The GDC is
proud to be the officially endorsed professional game event by the MOC in
China 2009. We fully support the MOC and know that under their direction,
China will see a more rapid growth in the adoption of international games
which ultimately leads to more opportunities, exchange of technologies, and
overall growth for the Chinese game industry."

For more information on the 2009 Game Developers Conference(R) China, please
visit www.gdcchina.com.

About the Think Services Game Group
A core provider of essential information to the professional game industry,
the Think Services Game Group offers market-defining content, and drives
community through its award winning lineup of print, online, event and
research products and services. These include Game Developer Magazine, Game
Developer Research, the Webby Award-winning Gamasutra.com,
GameCareerGuide.com, WorldsInMotion.biz and other Gamasutra Network websites,
the Game Developers Conference(R), the Game Developers Conference(R) Austin,
the Game Developers Conference(R) Europe, the Game Developers Conference(R)
China, the Game Developers Conference(R) Canada, GDC Mobile, the Game Career
Seminars, the Independent Games Festival and Summit, and the Game Developers
Choice Awards. To learn more, visit www.tsgamegroup.com

About Think Services, a division of United Business Media
Think Services connects specialized communities worldwide using educational
events, consulting, training, certification, membership, and innovative media.
Providing comprehensive opportunities for people to learn from, network with,
and inspire each other, Think Services builds strong brands and works within
communities to foster a unique affinity with its products and services. The
division's flagship products include the Game Developers Conference, the Webby
Award-winning Gamasutra.com, Game Developer magazine, the International
Customer Management Institute (ICMI), and HDI. Think Services is a subsidiary
of United Business Media, a global media and marketing services company with a
market capitalization of more than $1.6 billion. To learn more, visit
www.think-services.com.

Contact: Audrey Shen
Think Services, a division of United Business Media
ashen@ubmtechnology.com.cn
(86-21) 62787488-8701

Ben Veechai, North America
+1-415-947-6280
bveechai@think-services.com

SOURCE Think Services Game Group

Audrey Shen of Think Services, a division of United Business Media, (86-21)
62787488-8701, ashen@ubmtechnology.com.cn; or Ben Veechai, North America, of
Think Services Game Group, +1-415-947-6280, bveechai@think-services.com