Lynott & Associates Named Agency of Record for REAL Software

High-tech media relations firm Lynott & Associates to represent maker of
REALbasic

WESTMINSTER, Colo., Jan. 7 /PRNewswire/ -- Lynott & Associates (L&A), a
full-service public relations firm that represents technology innovators, has
been named agency of record for REAL Software Inc. The new client,
headquartered in Austin, Texas, develops and markets award winning software
development environments used to produce applications that run across systems
executing Microsoft Windows, Apple OS/X or Linux.
Westminster-based L&A will provide strategic planning, product launches,
media and analyst relations, white paper development and article writing and
placement for the company.
"As Lynott & Associates expands its reach to Texas, we look forward to
helping REAL Software continue to build their national and international
presence," said Yvonne Lynott, Founding Partner, L&A. "Their unique
cross-platform development software already has a large and loyal following."
About Lynott & Associates
L&A has provided public relations and marketing services to technology
innovators for more than 20 years. Clients include firms with Web-enabled
services that focus on the enterprise, software manufacturers, and businesses
that target vertical industries including financial services, aerospace,
telecommunications and consumer electronics. For more information call
303-460-8080 or visit http://www.lynottpr.com.
About REAL Software
REAL Software provides REALbasic and REAL SQL Server, for developers who
want to create and deliver cross-platform software for Windows, Macintosh OS/X
and Linux. REALbasic is highly compatible with Visual Basic and includes a
utility to assist in migrating Visual Basic applications cross-platform to
Macintosh and Linux. REAL Software was founded in 1996 and is based in Austin,
Texas. For more information visit http://www.realsoftware.com
SOURCE Lynott & Associates

Yvonne Lynott of Lynott & Associates, +1-303-460-8080, ylynott@lynottpr.com