IMG to Sell NFL Telecast Rights in Select International Markets

NEW YORK, NY, Jul 13 (MARKET WIRE) --
IMG Worldwide, the premier sports, entertainment and media company,
announced today that it has reached a three-year agreement with the
National Football League (NFL) to be the exclusive agent to license
select NFL television rights in certain international markets.

Effective immediately and through the 2011 season, which includes playoffs
extending to 2012, IMG will sell the local language television rights for
NFL preseason, regular season, and playoff games (including the Super Bowl
and the Pro Bowl), as well as NFL Films content, in certain countries
within Europe, Africa, the Middle East, Latin America and the Caribbean.
IMG will also license the international distribution of NFL Network and
NFL Sunday Ticket in each of these regions, except for Europe.

The NFL will continue to manage all other rights within these countries
and territories and the remainder of the media business around the world.

"The selection of IMG by the NFL, one of the most prestigious sports
leagues in the world, is a reflection of the long standing, excellent
relationship we have had with the league, and a recognition of their
confidence in our ability to maximize the value of these much sought after
assets," said Ted Forstmann, IMG Chairman and Chief Executive.

"We are pleased to partner with IMG to continue to grow our international
distribution of NFL programming," said Steve Bornstein, NFL Executive Vice
President, Media. "We are excited to deliver more games and content to NFL
fans around the world."

The agreement was negotiated for IMG by Executive Vice President for Media
Sports Programming, Barry Frank. A leader in the field, he has negotiated
some of the most lucrative sports television programming contracts ever
signed.

"We are thrilled to have the NFL return to us as a client," said Frank.
"Certainly for us it is a jewel in the crown of properties we are honored
to represent. We expect to be able to prove to the league that IMG offers
the most effective and efficient method of worldwide distribution."

In 2008, 134 broadcasters in 231 countries and territories offered NFL
games and programs to fans worldwide including a live Super Bowl broadcast
in 34 different languages around the globe.

Operating in 30 countries and with 200 sales executives across the world,
IMG's Sports Media group represents global rights negotiations for all
forms of media including television, radio, in-flight, DVD, mobile and
broadband and creates commercial rights strategies that help clients in
nearly every sports genre increase the value of rights revenue for any
media platform.

Over its long history, IMG Sports Media has advised many of the world's
leading sports governing bodies, sporting events and cultural
organizations, including: International Olympic Committee (seven Olympic
Games, beginning with Calgary in 1988), All England Lawn Tennis Club
(Wimbledon), the United States Tennis Association, the NBA, the NFL
(foreign rights), the Australian Open, the European Tour, the FA Premier
League, the Indian Premier League, International Rugby Board, the
International Skating Union, the Triple Crown, the Indianapolis 500, Le
Mans 24 Hours and the Royal and Ancient Golf Club of St. Andrews (the Open
Championship) among many others.

About IMG Sports Media

IMG Sports Media, the sports production and distribution division of IMG
Worldwide, is the world's largest independent producer and distributor of
sports programming, offering the market an extensive catalogue of more
than 18,000 hours of television, online, mobile and radio sports content
across 240 categories of sports, including golf, football (soccer),
tennis, cricket, cycling, motor sports and mixed martial arts. IMG Sports
Media also represents the broadcast rights to many of the world's premier
sporting events and maintains the world's largest sports archive with more
than 250,000 hours of footage.

Contact:
Jim Gallagher
IMG
(212) 774-4419
Email Contact

Dennis Johnson
NFL Media
(310) 840-4686
Email Contact

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