Research and Markets: Online Video Value Chain 2006 - 2010 - Order Now

Fri Jul 10, 2009 5:30am EDT
 
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DUBLIN--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/048efa/online_video_value) has
announced the addition of the "Online Video Value Chain 2006 - 2010" report to
their offering. 

Video application and platform segments encapsulating online video value chain
services are forecast to grow at a combined 25.3% rate in 2009 to $1.3 billion,
and a slightly higher 26.4% in 2010. Higher growth in 2010 is attributable to
both newer application segments including video indexing and revenue generated
by larger, more mature video advertising networks. This report examines video
CDN, CMS, Ad Network and Indexing revenue over the period 2006 - 2010. It's an
analytics-based assessment of market value generated by each segment and firm,
calculated against the number of accounts, MRR, growth trajectories, content
specialization and business models. The research summarizes and enhances
comparative historical and forecast consumer utilization and requisite
provisioning investment. Application revenue forecasts derived from combining
multiple AccuStream databases including total video views, CDN video contracts
(together with a comparative analysis of total CDN revenue), video CMS platform
accounts, pricing and revenue, video advertising network revenue by service
provider segment (pre-roll, in-banner, overlay, search and indexing), and video
indexing/metadata solutions. CDN and video advertising networks are mature value
chain segments that enjoy the highest revenue base, combining for an 86.2% share
in 2009. Video CMS is forecast at 10.5% share in 2009 and video indexing at
3.4%. Video advertising network revenue (associated with video placements only)
grew by 76.6% in 2008 and forecast to increase by another 35.1% in 2009, and
combines the largest video advertising networks such as Eyewonder, Eyeblaster,
Pointroll and DoubleClick. 

For more information visit
http://www.researchandmarkets.com/research/048efa/online_video_value



Research and Markets
Laura Wood
Senior Manager
press@researchandmarkets.com
Fax from USA: 646-607-1907
Fax from rest of the world: +353-1-481-1716 

Copyright Business Wire 2009

 

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