Beverly Center Prepares for Busiest Days of the Holiday Season

Sat Dec 22, 2007 1:00pm EST
 
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The Clock is Ticking... Final Days of Shopping

    WHO:   Beverly Center, Los Angeles' premier trendsetting destination, is
           gearing up for the final days of the holiday shopping season.  The
           end of the season is fast approaching and shoppers will only have a
           few more opportunities to see Hunky Santa and the Candy Cane
           Dancers perform center stage in the Grand Court in addition to
           picking up the last items on their gift list.

    WHAT:  Shopping -- Saturday, Dec. 22, is expected to be one of the busiest
           shopping days of the season.  The clock is ticking as L.A.
           residents scramble to find that perfect gift for their loved ones.

           Hunky Santa's Top 10 Gift Picks -- Beverly Center's own Hunky
           Santa, St. Nick's young, fitness buff son, has recently announced
           his top 10 gift picks-just in time for the last minute shopping
           rush.

           Photo Opportunities -- Customers can either take a green screen
           photo that places them in the North Pole with Fred Claus
           characters, take a photo with Classic Santa or Hunky Santa -- or do
           both!

    WHERE: Beverly Center, 8500 Beverly Boulevard, Los Angeles

    WHEN:  Center Hours:  Saturday, Dec. 22, 9 a.m. - 10 p.m.
                          Sunday, Dec. 23, 9 a.m. - 10 p.m.
                          (Last Hunky Santa and the Candy Cane Dancers
                           performance)
                          Monday, Dec. 24, 9 a.m. - 6 p.m.

    MEDIA: This is a great photo opportunity to interview Hunky Santa about
           his top 10 gift picks and interview shoppers about their holiday
           shopping.  Interview opportunities are available with Jefferson
           Brown, general manager for Beverly Center, Hilary Carr, marketing
           and sponsorship director for Beverly Center and Hunky Santa.

           Beverly Center is specially wired for live broadcasts.  Please
           contact Gerilyn Shorten (818.429.8452) for details on how to go
           live from Beverly Center for your holiday coverage.


    Media Contacts:  Gerilyn Shorten                Kathy Macaraeg
                     P:  818.429.8452               P:  310.925.1050
                     E:  gerilynshorten@aol.com     E:  Kathy@kjm-marcomm.com

SOURCE  Beverly Center

 

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