UPDATE 2-Deckers Outdoor Q3 profit up on UGG; raises '08 view

Thu Oct 23, 2008 6:03pm EDT
 
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* Q3 EPS $1.97 vs est of $1.84

* UGG brand sales up 57 pct to $178.7 mln

* Raises 2008 EPS-, revenue-growth outlook (Adds CEO comment, details)

Oct 23 (Reuters) - Shoe maker Deckers Outdoor Corp (DECK.O) posted better-than-expected third-quarter results, driven by strong demand for its UGG footwear products and raised its 2008 outlook. [ID:nWNAB0981] .

The improvement in UGG brand sales was driven by increased orders for the expanded fall line from domestic retailers coupled with higher shipments to international distributors, the company said.

Domestic sales increased 41 percent, while international sales surged 147 percent during the quarter.

"We continue to see robust full price selling for our UGG brand throughout our retail account base," Chief Executive Angel Martinez said in a statement.

Brand power has driven sales at mid-tier footwear makers like Deckers and Wolverine World Wide Inc (WWW.N) even as sellers of other consumer goods fail to woo U.S. shoppers pinched by rising costs, falling home values and tighter lending conditions.

Earlier this month, Wolverine posted a higher-than-expected quarterly profit, aided by strong sales of its Merrell brand, and raised its full-year earnings outlook. [ID:nN01276487]

Shares of Deckers, which also sells its products under Teva, Simple and TSUBO brands, closed at $78.45 Thursday on Nasdaq.

For a company press release announcing the results, double click on [ID:nBw236196a] . (Reporting by Dilipp S. Nag in Bangalore; Editing by Vinu Pilakkott)