BMW car sales might drop in 2009: magazine

Sun Sep 21, 2008 3:47pm EDT
 
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FRANKFURT (Reuters) - Car sales of BMW (BMWG.DE), the world's largest premium car maker, might drop in 2009 as the company focuses on its profit margins, WirtschaftsWoche reported, citing a manager of the company.

BMW no longer wants to use unit sales as a yardstick for its performance as these do not express the company's profitability, said Philipp von Sahr, BMW's head of sales in Germany, according to the weekly magazine.

(Reporting by Peter Dinkloh; Editing by David Cowell)

 
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