Shinseido <7415.Q>-1qtr parent results

July 14 (Reuters) -

SHINSEIDO CO LTD

PARENT-ONLY FINANCIAL HIGHLIGHTS

(in billions of yen unless specified)

3 months ended 3 months ended 6 months to Year to

May 31, 2009 May 31, 2008 Aug 28, 2009 Feb 28, 2010

LATEST YEAR-AGO H1 LATEST

RESULTS RESULTS FORECAST FORECAST
Sales 8.98 10.82 18.48 38.64
Operating loss 551 mln loss 202 mln loss 427 mln prft 10 mln
Recurring loss 610 mln loss 229 mln loss 532 mln loss 161 mln
Net loss 647 mln loss 89 mln loss 613 mln loss 299 mln
EPS loss Y19.20 loss Y2.87 loss Y23.77 loss Y11.59

NOTE - Shinseido Co Ltd is a top retailer of video software, CDs and music tapes.

If there is no Q1 or Q3 dividend, Q2 will in most cases
correspond to the first-half dividend and Q4 to the second-half
dividend announced before a new corporate law in 2006 allowed
companies to pay and report dividends on a quarterly basis.

For latest earnings estimates made by Toyo Keizai, please
double click on 7415.TK1.