SEOUL Nov 19 Samsung Electronics Co
said on Tuesday its Galaxy Gear has become the world's most
popular smartwatch with sales reaching 800,000 since its debut
two months ago, defying some market concerns the accessory would
fail due to a lack of compelling features.
The South Korean firm said Gear sales have been better than
its own expectations and it would expand sales promotions for
the wearable device for the crucial year-end holiday sales.
Samsung has poured marketing resources into the Gear with
heavy advertisements and collaborations with fashion shows to
seize leadership in the wearable computer market after the
device got off to a rocky start after being critically panned by
Well-known tech reviewer David Pogue, who recently left the
New York Times to start a new consumer-tech web site at Yahoo
, described its design "inconsistent and frustrating"
and recommended nobody buy it.
The product marks Samsung's latest attempt to prove that it
is more than just a fast follower in innovation behind Apple Inc
. The Cupertino California-based firm is widely
speculated by media and analysts to be working on wearable
Priced at around $300, the Gear works as an accessory to its
market leading Galaxy smartphone, with a small OLED screen
offering basic functions like photos, hands-free calls and
Market expectations on the device have been not so strong,
as it has only around 70 dedicated applications.
UK retailer Phones4U offered the Gear for free to consumers
buying the Galaxy Note3 on contract earlier this month, while
earlier media reports said that the device was suffering some 30
percent of return rates in U.S. stores of Best Buy.
"It's the most sold wearable watch available in the market
place...and we plan to expand its availability by expanding
mobile devices that work with the Gear," Samsung said in a
(Reporting by Miyoung Kim; Editing by Matt Driskill)