* Goldman mandated for Water Technologies sale - sources
* Rothschild mandated for security products - sources
* Co selling several units to focus on more profitable areas
* Shares down 0.3 pct
By Arno Schuetze
FRANKFURT, Jan 28 Siemens AG has
picked banks to organise the sale of two units as part of its
efforts to streamline operations and stay competitive in a weak
global economy, people familiar with the matter said.
Goldman Sachs Group Inc will advise the German
conglomerate on the sale of its Water Technologies units, while
Rothschild will oversee the divestment of its smaller
security products arm, which makes access card readers and
technology for intruder detection and surveillance, the sources
said on Monday.
Siemens, Goldman and Rothschild all declined comment.
Siemens, which ranks as Germany's second-most valuable
company and which makes products ranging from trains to hearing
aids, late last year announced the plan to divest several units
in a bid to focus on its most profitable businesses.
It also aims to put itself in a better position to compete
in core product areas with the likes of Switzerland's ABB Ltd
and U.S.-based General Electric Co.
Since then, several possible bidders for the water unit -
which has annual sales of about 1 billion euros ($1.4 million)
and employs 600 - have approached the Munich-based group and
investment bankers have started to work on the possible sale,
the sources said.
HATS IN THE RING
Siemens built up its water technology operations through a
flurry of acquisitions over the last decade, buying the water
systems and services division of U.S. Filter from Veolia
Environnement for instance for $1 billion in 2004.
Since much of Siemens's water business is focused on North
America, industry sources expect U.S.-based peers Xylem Inc
and Pentair Ltd to take a look at the asset.
"Asian companies are also likely to throw their hats into
the ring," one of the people said.
The region is experiencing rapid economic growth, climate
change effects, rising populations and stricter energy and water
regulations and is therefore expected to see heavy investment in
water treatment equipment in coming years, he said.
Kurita Water Industries Ltd, Hyflux Ltd,
Hitachi Ltd and Marubeni Corp are seen as
possible suitors, he added.
Big private equity groups like KKR & Co LP, Bain and
Permira are also expected to show interest.
Permira in 2011 bought Israel-based Netafim, a maker of
irrigation technology, for 800 million euros.
Siemens Water Technologies offers products ranging from
conventional water treatment to emergency water supply and water
A report published in 2010 by Global Water Intelligence, an
industry journal, put the size of the global water market at
more than $500 billion.
Siemens shares were down 0.3 percent by 1325 GMT,
backtracking from a five-month high set last week, compared with
a 0.1 percent drop in the main German index.