ZURICH Aug 6 Swisscom AG said it
controls 90.59 percent of Publigroupe SA following a
468 million Swiss franc(514.46 million US dollars) offer after
publishing house Tamedia bowed out of a rival bid.
Swisscom, Switzerland's national telecoms operator, wants to
gain control of PubliGroupe's online directory platforms and had
won support from the company's board and major shareholders in
June by sweetening its offer to 214 Swiss francs per share.
At the end of May, Tamedia agreed to accept Swisscom's
earlier 200-franc per share offer for its 17.6 percent stake in
PubliGroupe and to jointly take over PubliGroupe's directory
Swisscom said it will detail circumstances of the bid when
it reports second-quarter earnings of Aug. 11.
Separately, Zurich-based Tamedia said its bid, at 190 francs
a share, won 0.5 of Publigroupe.
(1 US dollar = 0.9097 Swiss franc)
(Reporting By Katharina Bart; Editing by Matt Driskill)