HELSINKI Aug 15 Finland's largest retailer S
Group on Friday said it has started to sell products barred from
export to Russia in its home markets with a significant
S Group said that during the weekend it will deliver a
100,000 kilogramme batch of Valio's cheese, wrapped in Russian
labels, around its Prisma store chain in Finland.
The campaign price was 3.69 euros ($4.94) per kilogramme
chunk, about half of its regular price in Finnish stores.
"The demand has been very strong, it has already ran out in
some stores," said S Group spokeswoman Outi Hohti.
She said the retailer was not currently planning other
sanction-hit product campaigns, but added it was watching the
Valio, a dairy cooperative, produces about 85 percent of the
Finnish exports hit by Russia's sanctions, and last week it
announced a plan to start job cut talks with labour unions.
(1 US dollar = 0.7473 euro)
(Reporting By Jussi Rosendahl, editing by David Evans)