July 10 Consumer goods maker Unilever Plc
said it had sold its Slim-Fast brand to Kainos
Capital, a U.S.-based private equity firm focused on the food
and consumer sector.
The sale is part of Unilever's ongoing effort to reshape its
U.S. portfolio and focus on its core higher-margin personal care
business, the company said.
The Anglo-Dutch maker of Ben & Jerry's ice cream, Dove soap
and Lipton tea said it would retain a minority stake in the
Slim-Fast business, which sells dietary food products, including
snack bars and protein meal shakes.
Unilever did not disclose terms of the deal, which closed on
The company said in April that it would undertake a
strategic review of its North American pasta sauce business,
which includes the market-leading Ragu brand, and the troubled
Slim-Fast brand whose sales have tumbled in its biggest market.
Unilever shares were down 1.5 percent at 2598 pence at 1657
GMT on the London Stock Exchange.
(Reporting by Esha Vaish in Bangalore; Editing by Simon