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Accenture PLC secures contract to help belk deliver seamless multichannel customer experience


Monday, 6 Jan 2014 12:00pm EST 

Accenture PLC:Says it has been selected by Belk, the department store company in the United States, to help the retailer to deliver a seamless experience to customers across all shopping channels - in-store, online and mobile - as part of its Omnichannel Transformation Initiative.Says financial terms of the agreement were not disclosed.Says under the agreement, it will help Belk ensure that products in both stores and warehouses appear available whether the customer is shopping online or in-store, reducing the possibility that a sale is missed because the product appears to be out of stock in a specific location.