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BCE Inc Shocked By CRTC Rejection Of Astral Media Inc Transaction, Requests Cabinet Intervention


Thursday, 18 Oct 2012 07:13pm EDT 

BCE Inc announced it will request that the federal Cabinet intervene in the CRTC's decision to reject Bell's acquisition of Astral Media Inc. Bell is appalled that the CRTC would come to a decision that so negatively impacts Canadian consumers and the national broadcast industry, contravenes its own policy and is tainted by behind-the-scenes lobbying by Bell's cable rivals. In its 2008 Diversity of Voices regulatory policy, the CRTC confirmed that it would approve broadcasting transactions resulting in a company controlling less than 35% of total TV audience share. Bell and Astral combined would have an English-language TV market share of 33.5% and just 24.4% of the French-language TV market, both well within the rules (it is worth noting that this would put Bell-Astral on par with cable company Shaw/Corus, which has a 30.2% share of English-language TV, and well behind cable company Quebecor's existing 30% share of French-language TV). With this CRTC policy in place, and which Bell logically used as its guide in acquiring Astral, the CRTC instead quotes a working paper from 1978, a single application from 1986 and a 1989 public notice to justify its rejection of the Bell-Astral transaction in 2012. 

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22 Apr 2014