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Burberry Group PLC To End Partnership With Interparfums SA

Friday, 27 Jul 2012 09:56am EDT 

Reuters reported that Burberry Group PLC will end its partnership with French fragrance maker Interparfums at the end of this year to pursue more profitable options in a beauty industry dominated by rivals. The maker of raincoats in distinctive camel, red and black check pattern said it had ended talks with the maker of Lanvin perfumes over new terms, paving the way for new possible partnerships or in-house initiatives. Interparfums, which has an exclusive worldwide licence for Burberry's fragrance and beauty products, had been in talks with the British firm since last December to create a new business including a possible joint venture. 

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