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Cracker Barrel Old Country Store Inc And Smithfield Foods 's John Morrell Food Group Announce Multi-Year Licensing Agreement

Tuesday, 13 Nov 2012 07:30am EST 

Cracker Barrel Old Country Store Inc and the John Morrell Food Group, a subsidiary of Smithfield Foods announced a multi-year licensing agreement that will make select Cracker Barrel product categories available to consumers in new retail channels. The agreement will bring products consistent with the Cracker Barrel experience such as ham, bacon, assorted lunch meats, glazes, jerky and summer sausage to a wide range of retail outlets including grocery and club stores and mass merchandisers. These will be high-quality, delicious products that consumers will be able to purchase as part of their regular shopping experiences and enjoy in their own homes. 

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22 Aug 2014