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500.com Ltd enters into strategic partnership with China Mobile Limited subsidiary


Wednesday, 29 Jan 2014 05:30am EST 

500.com Ltd:Says it has signed a strategic partnership agreement with China Mobile E-commerce Co. Ltd, a subsidiary of China Mobile Limited, to expand the reach and ease with which payments can be made for the company's mobile sports lottery products.Says the agreement will provide easy and convenient payment services to users regardless of device, through China Mobile's network.Says according to the terms of the agreement, 500.com will work in close cooperation with each of China Mobile E-commerce's provincial branches, leveraging their on-the-ground knowledge of local market conditions to localize its mobile sports lottery products.Says the company will provide lottery purchase and information services to China Mobile users through its internet, mobile apps, WAP and SMS channels.Says 500.com will maintain full control of the product design, development, operation and promotion. 

Company Quote

66.49
0.97 +1.48%
29 Jan 2015