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Telefonica SA Signs Global Deal With Electronic Arts, Inc.-Reuters
Reuters reported that Telefonica SA announced that it has signed a global deal with Electronic Arts, Inc., which gives its clients wider access to Electronic Arts’ games, promotions or gaming services. The agreement is first of its kind for Telefonica’s new digital business unit, which seeks to cut similar deals with other content providers. In Great Britain, Telefonica’s 02 unit will offer to its customers three months of free access to all Electronic Arts’ mobile games following their first download, while it examines potential promotions or special gaming subscription services.
Latest Developments for Electronic Arts Inc
- Electronic Arts Inc Issues Q1 2014 Guidance Below Analysts' Estimates; Issues FY 2014 Guidance; EPS Guidance Above Analysts' Estimates
- Electronic Arts Inc Cuts Staff At Montreal Studio-Reuters
- Electronic Arts Inc Sees Q4 2013 Guidance Slightly Below Or At Low End Of Prior Range
- Electronic Arts Inc Announces Change In Executive Leadership
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