Edenred SA and SavingStar Launch Joint Venture Called NutriSavings
Edenred SA announced the launch of a joint venture with SavingStar called NutriSavings. NutriSavings will provide employees with more information about the nutritional quality of their grocery purchases along with incentives such as digital eCoupons for healthier products. Employees who join the NutriSavings program set objectives with their companies to improve the nutritional quality of their shopping baskets as measured by a score that can be consulted online via computer or smartphone. In addition to incentives from employers for meeting these objectives, program participants will receive eCoupon savings on nutritionally balanced products. Select grocery retailers will partner with NutriSavings and its independent experts to help employees monitor, analyze and improve their household nutrition consumption. Consumers will also receive access to educational videos and downloadable content on the benefits of healthy eating.
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