ING Vysya Bank Selects International Business Machines Corp's IBM MobileFirst to Support Business Growth

Thursday, 10 Oct 2013 10:00am EDT 

International Business Machines Corp announced that ING Vysya Bank Ltd. selected IBM and the Company's IBM MobileFirst solutions for the development of ING Vysya Mobile, a cost effective, secure and scalable mobile banking app. Launched in July, the new app will effectively enhance the bank's reach into untapped markets, such as remote cities and rural areas. Additionally, the app will improve engagement with the bank's customers through new personalized features that provide greater availability and convenience to its services.