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Us Appeals Court Revives POM Wonderful LLC Lawsuit Versus The Coca-Cola Company-Reuters

Thursday, 17 May 2012 05:08pm EDT 

Reuters reported that U.S. appeals court on Thursday revived part of a lawsuit against The Coca-Cola Company in which POM Wonderful LLC accused Coke of falsely advertising its Pomegranate Blueberry juice product. POM Wonderful LLC sued The Coca-Cola Company in 2008 saying it had misled consumers into believing the drink, under the Minute Maid brand, consisted primarily of pomegranate and blueberry juices, according to the ruling from the 9th U.S. Circuit Court of Appeals. POM Wonderful LLC claimed the drink contained mainly apple and grape juices. A lower court resolved the case in The Coca-Cola Company's favor before trial. But on Thursday, the 9th Circuit found that POM may have standing to pursue some state law claims against The Coca-Cola Company, and it returned the case to U.S. District Court in Los Angeles for further proceedings. 

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