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Facebook Inc Buys Ad Technology Platform from Microsoft Corp-Reuters


Thursday, 28 Feb 2013 05:37pm EST 

Reuters reported that Facebook Inc said it had agreed to buy advertising technology from Microsoft Corp that measures the effectiveness of ads on its website. Under the long-rumored transaction, Facebook will purchase the Atlas Advertiser Suite, an ad management and measurement platform. 

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39.75
0.57 +1.45%
15 Apr 2014