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VeriFone Systems, Inc. Extends Convenience Store Digital Media Reach With LIFT Retail Acquisition
VeriFone Systems, Inc. announced the acquisition of LIFT Retail Marketing Technology, Inc., the provider of a digital marketing system designed to increase sales for convenience stores. Financial terms were not disclosed. The acquired company will be incorporated into VeriFone’s solutions portfolio as a product and services offering called LiftRetail Solutions. VeriFone LiftRetail integrates with all retail point of sale systems in the convenience store/petroleum segment, including VeriFone’s Ruby SuperSystem and Topaz XL.
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- ANZ Bank New Zealand Limited To Sell EFTPOS New Zealand Limited To VeriFone Systems, Inc.
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