Publicis Groupe SA Acquires Heartbeat Ideas; Merges Saatchi & Saatchi Health Communications and Saatchi & Saatchi Wellness


Wednesday, 30 Oct 2013 03:00am EDT 

Publicis Groupe SA announced that Heartbeat Ideas, a digital agency in the healthcare communications space, has joined the Saatchi & Saatchi Health entities in the United States. New York-based Saatchi & Saatchi Health Communications and Saatchi & Saatchi Wellness will now operate as one entity under the latter name. Heartbeat Ideas and its sister agency, Heartbeat West, will operate under the names "Heartbeat Ideas, a member of Saatchi & Saatchi Wellness" and "Heartbeat West, a member of Saatchi & Saatchi Wellness." The combined agencies will be part of Publicis Healthcare Communications Group (PHCG). Financial terms were not disclosed. 

Company Quote

19.35
0.04 +0.21%
3:46pm EDT