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Publicis Groupe SA acquires 75.1 percent of Walker Media


Thursday, 28 Nov 2013 02:00am EST 

Publicis Groupe SA:Says it has acquired Walker Media in the UK.Says M&C Saatchi, the current owner of Walker Media, will retain a 24.9 percent shareholding.Says Walker Media will become part of the ZenithOptimedia Group.Says Walker Media will remain as a separate agency in the UK, and will be part of a new global media network within the ZenithOptimedia Group to be launched in 2014.No further financial details about the acquisition were provided. 

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