Edition:
United States

Be Active Holdings Inc (JALA.PK)

JALA.PK on OTC Markets Group

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Summary

Name Age Since Current Position

Joseph Rienzi

44 2015 Interim President, Principal Executive Officer, Secretary, Director

David Wolfson

53 2013 Chief Financial Officer, Director

Saverio Pugliese

49 2015 Vice President, Director

Biographies

Name Description

Joseph Rienzi

Mr. Joseph Rienzi is Interim President, Principal Executive Officer, Secretary, Director of Be Active Holdings, Inc. He served as Vice President and Secretary of Be Active Brands, Inc. since its inception on March 10, 2009. Prior to Be Active, through the present time, Mr. Rienzi has served as Executive Vice President of Rienzi & Sons, Inc., a company specializing in importing, farming, production and distribution of Italian foods worldwide. As a result of his experiences, Mr. Rienzi brings to the Company extensive experiences in the supermarket business, along with strong sales, marketing and promotional skills. Mr. Rienzi’s received his higher education at St. John’s University, graduating with an M.B.A. in Executive Management as well as Executive Programs from Harvard, M.I.T. and Universita di L’Aquila in Italy.

David Wolfson

Mr. David Wolfson is Chief Financial Officer, Director of Be Active Holdings, Inc. since January 9, 2013, served as Chief Financial Officer of Be Active Brands, Inc. since its inception on March 10, 2009. From July 2004 through the October 2014, Mr. Wolfson, while partnering with Mr. Wexler and Mr. Pugliese, was the co-administrative partner the New York offices of his CPA firm, Schulman Lobel Wolfson Zand Abruzzo Katzen & Blackman LLP . Mr. Wolfson served as the in-house accountant of Silhouette Brands Inc. from 1996 to July 2004. After earning a Bachelor of Science degree in accounting at S.U.N.Y Binghamton in 1983, Mr. Wolfson was employed by a local CPA firm. He attained his CPA license in 1990. Mr. Wolfson was chosen to be a director of the Company based on his knowledge and familiarity with Be Active Brands since its inception.

Saverio Pugliese

Mr. Saverio Pugliese is Vice President, Director of Be Active Holdings, Inc, He was the co-founder of and served as President of Be Active Brands, Inc. since its inception on March 10, 2009. From July 2004 to March 2009, Mr. Pugliese was a consultant to various companies in the ice cream industry and invested in an ice cream distribution company. From January 27, 1994 to July 2004, Mr. Pugliese was co-founder of and served as President of Silhouette Brands, Inc., a company specializing in manufacturing and selling fat free, novelty ice cream under the trade name "Silhouette" with the Skinny Cow logo. As a result of his experiences, Mr. Pugliese brings to the Company extensive experiences in the frozen ice cream business, along with strong sales and marketing skills. While earning an Associate’s Degree in business from Nassau Community College in 1986, he founded SD Brands, Inc., and began manufacturing and marketing “Slender Delight Non Fat Ice Cream”, a soft serve ice cream mix.

Basic Compensation

Name Fiscal Year Total

Joseph Rienzi

251,634

David Wolfson

96,793

Saverio Pugliese

201,231
As Of  30 Dec 2014

Options Compensation

Name Options Value

Joseph Rienzi

0 0

David Wolfson

0 0

Saverio Pugliese

0 0