Edition:
United States

Cellcom Israel Ltd (CEL.N)

CEL.N on New York Stock Exchange

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25 Jul 2016
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Summary

Name Age Since Current Position

Amiram Erel

68 2005 Chairman of the Board

Nir Sztern

44 2012 Chief Executive Officer

Shlomi Fruhling

42 2013 Chief Financial Officer

Ron Shvili

48 2013 Chief Technology Officer

Liat Menahemi-Stadler

49 2006 Vice President of Legal Affairs and Corporate Secretary

Amos Maor

52 2012 Vice President of Sales and Services

Yoni Sabag

43 2011 Vice President - Marketing

Sharon Amit

49 2011 Vice President of Human Resources

Yaniv Gruenwald

42 2014 Vice President of Television and Content

Teimuraz Romashvili

37 2011 Vice President of Pre-Paid Activity

Keren Shtevy

42 2012 Vice President of Business Customers

Ronnen Shles

48 2015 Controller

Eli Nir

59 1996 Internal Audit

Ari Bronshtein

46 2008 Director

Ronit Baytel

48 2007 Independent/External Director

Ephraim Kunda

63 2010 Independent Director

Shlomo Waxe

70 2006 Independent Director

Joseph Barnea

80 2007 Independent Director/External Director

Biographies

Name Description

Amiram Erel

Mr. Amiram (Ami) Erel served as Chairman of Board of Directors at Cellcom Israel Ltd. since 2005. He is a member of the Analysis and Option committees. His work experience includes the following roles: Consultant to Discount Investment Corporation Ltd. from July 2014, President and Chief Executive Officer at Discount Investment Corporation Ltd. (2001-2013), Chief Executive Officer at Netvision Ltd. (March 2007-December 2007), Chairman of the Board of Directors at Netvision Ltd. (2008-2011), President and Chief Executive Officer at Bezeq – The Israeli Telecommunications Corporation Ltd. (1997-1999), Deputy Chairman of the Board of Directors at Adama Agricultural Solutions Ltd., Director at Shufersal Ltd., Elron Electronic Industries Ltd., Knafaim Holdings Ltd. and Dan Hotels Ltd., Chairman of the executive committee at the Manufacturers Association of Israel (2005-2009) and Chairman at the Israel Export & International Cooperation Institute (2009-2011). Mr. Erel holds a Bachelor of Science degree in Electrical Engineering from The Technion – Israel Institute of Technology.

Nir Sztern

Mr. Nir Sztern serves as Chief Executive Officer at Cellcom Israel Ltd. since January 1, 2012. His work experience includes the following roles: Chief Executive Officer at Netvision (between 2010 and 2011), Deputy Chief Executive Officer at Pelephone (between 2008 to 2010), Vice President-Marketing at Pelephone (between 2002 and 2008), Vice President -Marketing and Sales at Barak 013 Ltd. (between 2001 and 2002), Head of Marketing department at Barak 013 Ltd. (between 1999 and 2001) and Head of Private Sector Marketing department at Cellcom Israel Ltd. (between 1994 to 1999). Mr. Sztern holds a Bachelors degree in Economics and Management from Tel Aviv University and a MBA degree from Manchester University (Israeli branch).

Shlomi Fruhling

Mr. Shlomi Fruhling serves as Chief Financial Officer at Cellcom Israel Ltd. since September 18, 2013. His work experience includes the following roles: Vice President at Discount Investment Corporation Ltd. (from 2012), Vice President-Strategy and Finance at 013 Netvision Ltd. (2008-2011) and Head Economist at Discount Investment Corporation Ltd. (2005-2008). Mr. Fruhling holds a Bachelors degree Economics and Business Administration from Tel Aviv College of Management.

Ron Shvili

Mr. Ron Shvili serves as Chief Technology Officer at Cellcom Israel Ltd. since November 1, 2013. Mr. Shvili has been an Entrepreneur in the field of cyber security since the beginning of 2013, when he retired from the Israeli Defense Forces. From 1990 to 2012, Mr. Shvili held various managerial and technological positions within the IDF (Israel Defense Forces) and the Israeli Ministry of Defense. Mr. Shvili holds a Bachelor of Science degree and a Master of Science degree in Electrical Engineering, both from Tel-Aviv University.

Liat Menahemi-Stadler

Ms. Liat Menahemi-Stadler serves as Vice President of Legal Affairs and Corporate Secretary at Cellcom Israel Ltd. since 2006. Her work experience includes the following roles: Head of Technology and General purchasing division at the Company's legal department (2000-2006) and has been a member of the Company's legal department since 1998. She holds a LLB degree and a Bachelor of Arts degree in English and French Language and Literature, both from The University of Haifa and is a member of both the Israeli and the New York Bar Associations.

Amos Maor

Mr. Amos Maor serves as Vice President of Sales and Services at Cellcom Israel Ltd. since 2012. His work experience includes the following roles: Vice President of Operations and Supply Chain at the Company (2004-January 2011), Manager of Supply Chain of Elite Industries Ltd. (2002-2004) and Manager of Elite’s Sales division (2000-2002). Mr. Maor holds a Bachelor of Science degree in Industrial Engineering and Management Sciences from The Technion – Israel Institute of Technology.

Yoni Sabag

Mr. Yoni Sabag serves as Vice President - Marketing at Cellcom Israel Ltd. since April 15, 2011. His work experience includes the following roles: Head of the Company's private sector marketing department, in charge of the private and small business sectors (from 2006) and has held a variety of positions within the Company's marketing division (from 2000).

Sharon Amit

Ms. Sharon Amit serves as Vice President of Human Resources at Cellcom Israel Ltd. since 2011. She served as Vice President of Human Resources at the following Companies: Netvision (from 2009), Tikshoov Call Center (2006-2009), Bynat Computer Communications (2002-2006) and ADC Israel (1996-2002). Ms. Amit holds a Bachelor of Arts degree in English Literature and East Asia Science from The Hebrew University of Jerusalem and a Masters degree in Labor Policy from Tel Aviv University.

Yaniv Gruenwald

Mr. Yaniv Gruenwald serves as Vice President of Television and Content at Cellcom Israel Ltd. since August, 2014. His work experience includes the following roles: Vice President of Television and Content at Netvision (from 2012), Chief Technology Officer at Netvision (2010-2011), Chief Technology Officer of Wire-Line and Broadband division at Partner Communications Ltd. (2008-2010) and Director of Product Development at Partner Communications Ltd. (2005-2008). He holds a Bachelor of Business Administration degree from the Peres Academic Center.

Teimuraz Romashvili

Mr. Teimuraz Romashvili serves as Vice President of Pre-Paid Activity at Cellcom Israel Ltd. since October 23, 2011. His work experience includes the following roles: Head of Pre-Paid and International activity at Netvision (2007-October 2011) and Head of Pre-Paid activity at Barak (2005-2007). Mr. Romashvili holds a Bachelor of Arts degree in Economics and Management from the Economics Academy in Kiev, Ukraine.

Keren Shtevy

Ms. Keren Shtevy serves as Vice President of Business Customers at Cellcom Israel Ltd. since 2012. Her work experience includes the following roles: Vice President of private customers at Netvision (2004-2011) and General Vice President at Netvision (from 2011). She holds a Bachelors degree in Economics and Communications from Haifa University.

Ronnen Shles

Mr. Ronnen Shles serves as Controller at Cellcom Israel Ltd. since January 1, 2015. Prior to this role, he served as Head of Accounting unit at the Company’s Financial Control division, from 2007. He holds a Bachelors degree in Accounting and Business Management from Hamichlala Leminhal. He is a Certified Chartered Accountant.

Eli Nir

Mr. Eli Nir serves as Internal Audit at Cellcom Israel Ltd., since 1996. His work experience includes the following roles: Chief Internal Audit of Kitan Conglomerate Ltd. (1993-1996) and Senior Internal Auditor at Clal (1988-1993). Mr. Nir holds a Bachelors degree in Accountancy and Economics and a MBA degree, both from the Hebrew University of Jerusalem. He is a Certified Chartered Accountant.

Ari Bronshtein

Mr. Ari Bronshtein serves as Director at Cellcom Israel Ltd. since August 18, 2008. He is a member of the Analysis and Security committees. His work experience includes the following roles: Vice President at Discount Investment Corporation (from January 2006), Co-Chief Executive Officer at Elron Electronic Industries Ltd. (May 2009-June 2010) and Director of Finance and Investments at Bezeq – The Israeli Telecommunications Corporation Ltd. (2000- 2003). He holds Directorship in various other companies. Mr. Bronshtein holds a Bachelors degree in Finance and Management and a Masters degree in Finance and Accounting, both from Tel Aviv University.

Ronit Baytel

Ms. Ronit Baytel serves as Independent and External Director at Cellcom Israel Ltd. since May, 2007. She is a member of the Audit and Compensation Committees. Her work experience includes the following roles: Director in the Finance Department at Ormat Technologies, Inc. and Senior Manager at Kesselman & Kesselman (a certified public accountants firm in Israel; 1998-2005). Ms. Baytel is a Certified Public Accountant. She holds a Bachelors degree in Accounting and Economics from Tel Aviv University and a MBA degree from The Hebrew University of Jerusalem.

Ephraim Kunda

Mr. Ephraim Kunda serves as Independent Director at Cellcom Israel Ltd. since November, 2010. He is a member of the Audit, Compensation, Analysis and Security committees. His work experience includes the following roles: Chairman of the Board of Directors at Ravad Ltd. (2007-2010), Director at Ravad Ltd. (from 2010), External Director at Property and Building Corporation Ltd. (2003-2007) and Owner of and Managing Director at his own Economic Consultancy firm. Mr. Kunda holds a Bachelors degree in Economics from Tel Aviv University.

Shlomo Waxe

Mr. Shlomo Waxe serves as Independent Director at Cellcom Israel Ltd. since 2006. He is a member of the Audit, Analysis and Security committees. His work experience includes the following roles: Director General at Israel Association of Electronics and Software Industries from 2006, Chief Executive Officer at Zeevi Communications Ltd. (1999-2001), Consultant to cellular communications projects in Sao Paulo, Brazil and in Northeast Brazil (1997-1999), Director General of Israel’s Ministry of Communications (1993-1997), commanding officer of the signal, electronics and computer corps of the Israel Defense Forces (1990-1993; he is a retired Brigadier General), Director at C. Mer Industries Ltd., Board Member at Shrem, Fudim – Technologies Ltd. and Board Member at Tambour Ltd. He holds a Bachelor of Arts degree in Political Science from The University of Haifa.

Joseph Barnea

Mr. Joseph Barnea serves as Independent and External Director at Cellcom Israel Ltd. since May, 2007. He is a member of the Audit, Analysis, Option, Security and Compensation committees. Mr. Barnea is a retired businessman. His work experience includes the following roles: External Director at Imagesat International Ltd. (from October 2012), Chief Executive Officer at Oxygen & Argon Works Ltd. (1987-2005), Management Board Member at Oxygen & Argon Works Ltd. (until 2006), Chief Executive Officer at Telkoor Ltd. (1985-1987), Vice President at Elscint Medical Imaging Ltd. (1980-1985), Member of the executive committee at the Israeli Industrialists Association, Chairman of the Chemistry and Environment Association at the Israeli Industrialists Association (until 2007), Member of the board of the Israeli Export & International Cooperation Institute (2004-2009), Member of the standard committee at the Israeli Standards Institute (from 2005), President and then Chairman at the International Oxygen Manufacturers Association (IOMA) USA and Deputy Commander at the signal, electronics and computer corps of the Israeli Defense Forces. He holds a Bachelor of Science degree in Electrical Engineering from The Technion – Israel Institute of Technology and a Master of Science degree in Electrical Engineering from Columbia University.