People: eDiets.com Inc (DIET.O)

DIET.O on Consolidated Issue listed on NASDAQ Capital Market

1.41USD
9 Feb 2010
Price Change (% chg)

$0.05 (+3.68%)
Prev Close
$1.41
Open
--
Day's High
$1.43
Day's Low
$1.35
Volume
1,800
Avg. Vol
37,794
52-wk High
$3.06
52-wk Low
$0.71

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Summary

Name Age Since Current Position
Richardson, Kevin 41 2006 Chairman of the Board
McGrath, Kevin 55 2008 President, Chief Executive Officer, Director
Hoyer, Thomas 46 2009 Chief Financial Officer, Treasurer, Secretary
Rattner, Stephen 51 2008 Executive Vice President - Corporate Services, Director
Epstein, James 43 2009 General Counsel
Isgur, Lee 71 1999 Director
Ortega-Dardet, Pedro 45 2003 Director
Luks, Ronald 57 2004 Director
Doretti, Robert 66 2004 Director
Cootey, Stephen 40 2006 Director
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Biographies

Name Description
Richardson, Kevin Mr. Richardson is Chairman of eDiets.comInc. He founded Prides Capital LLC and Prides Capital Partners LLC in January 2004 where he is Managing Director. Prior to that, Mr. Richardson had been a partner at Blum Capital Partners since April of 1999. Blum Capital Partners is a $2.5 billion investment firm, which pioneered the investment style of “strategic block investing.” Between May 1999 and September 2003, Mr. Richardson was the lead public partner on 18 investments. Prior to joining Blum Capital, Mr. Richardson was an analyst at Tudor Investment Corporation, an investment management firm that currently manages approximately $8.8 billion across several hedge funds and private equity funds. Previously, Mr. Richardson spent four years at Fidelity Management and Research where he was the assistant portfolio manager of the Fidelity Contra Fund, a registered investment company. Mr. Richardson also managed Fidelity Airline Fund, the Fidelity Aerospace and Defense Fund, and performed research and analysis in a variety of industry sectors (computer services, business services, media, financial services, and healthcare information technology). Previously, Mr. Richardson worked at Kidder, Peabody & Co. Mr. Richardson is also a director of Healthtronics Inc., a position he has held since March 2006.
McGrath, Kevin Mr. Kevin N. McGrath has been appointed as President, Chief Executive Officer, Director of eDiets.com, Inc. since December 30, 2008. Mr. McGrath brings to eDiets over 30 years of successful executive experience. Prior to joining eDiets, Mr. McGrath was President and CEO of Digital Angel Corporation, a manufacturer of animal identification products and satellite based search and rescue equipment. During his three and half year tenure, Digital Angel doubled revenue, improved margins, lowered costs and merged the company into Applied Digital Solutions in 2007. Prior to Digital Angel, Mr. McGrath was Chairman and CEO of DIRECTV Latin America, the largest pay television provider in Latin America. Mr. McGrath was one of the founders of DIRECTV and grew the DIRECTV Latin America business from concept stage to becoming the largest pay television provider in Latin America by generating tremendous revenue growth with key partnerships, and implementing infrastructure required for profitable growth during his six year tenure. DIRECTV Latin America was acquired by New Corporation in 2003. Additionally, Mr. McGrath has two decades of experience at General Motors, Electronic Data Systems Corporation and Hughes. Mr. McGrath graduated from Princeton University and holds a Masters in Business Administration from the Amos Tuck School at Dartmouth College.
Hoyer, Thomas Mr. Thomas Hoyer is Chief Financial Officer, Treasurer and Secretary of eDiets.com, Inc. Mr. Hoyer was previously Chief Financial Officer of Digital Angel, Inc., a manufacturer and distributor of visual ID, radio frequency and GPS tracking products, from January through May 2007. Before that, Mr. Hoyer was Chief Financial Officer of NationsRent Companies, Inc., a construction equipment distribution and services company, from 2003 through 2006. From 2002 to 2003, Mr. Hoyer was Vice President of Corporate Finance at MWH Global, Inc., a privately held environmental consulting, engineering, and construction company. He served as Chief Financial Officer of GlobEquip LLC in 2001. Mr. Hoyer began his career at Fluor Corporation, where he served in various positions with increasing levels of responsibility, most recently as Assistant Treasurer from January 1998 to January 2001. Mr. Hoyer earned a Bachelor's Degree and a Master's Degree in Business Administration from Clemson University and is a Certified Public Accountant.
Rattner, Stephen Mr. Stephen Rattner is Executive Vice President - Corporate Services and Director of eDiets.com, Inc. He was President of eDiets since October 2006 and Chief Executive Officer since November 2007. He joined the Company in May 2006, following the acquisition of Nutrio.com, of which he was co-Founder, President and Chief Executive Officer since 1999. Prior to co-founding Nutrio, Mr. Rattner was co-Founder, President and Chief Operating Officer of HotOffice Technologies. Mr. Rattner was also a name partner in the public accounting firm of Levi, Rattner, Cahlin & Co. (“Levi Rattner”). During his tenure at Levi Rattner, he practiced primarily corporate transactional and taxation work, having counseled numerous clients in large corporate financial transactions. His experience also includes significant involvement in mergers and acquisitions. Prior to co-founding Levi Rattner, Mr. Rattner was employed by the public accounting firm KPMG. He received his Bachelor of Science degree in Business Administration from the University of Florida and is a Certified Public Accountant.
Epstein, James Mr. James A. Epstein has served as General Counsel of eDiets.com Inc. since April 2004. Prior to joining the Company, Mr. Epstein was General Counsel/Secretary at 21st Century Holding Company from 2000 to 2004, where he oversaw securities matters, regulatory compliance, corporate governance and contracts. From 1999 to 2000, Mr. Epstein was General Counsel for Internet solutions provider 186K.Net, where he drafted commercial contracts and oversaw contractual and licensing relationships with strategic partners such as AT&T, Sprint and Microsoft. As an associate at law firms Conrad & Scherer and Hinshaw & Culbertson, he specialized in the insurance and health care fields, where his clients included major insurers, Lloyds of London, public hospital districts and private health care companies such as HCA and Humana. Mr. Epstein earned a Juris Doctorate at the University of Florida.
Isgur, Lee Mr. Isgur is Director of eDiets.com Inc. He has served as Principal and Chief Financial Officer of Marché restaurant (Menlo Park, California) since 2001 and Chief Executive Officer since February 2008. Mr. Isgur also has been the Managing Partner of Corporate Counselors, a research and investment banking consulting firm since 1997. From 1994 to 1997, Mr. Isgur was Managing Director of Jeffries & Company, an investment-banking firm. Mr. Isgur has served on the board of Station Casinos, Inc. (NYSE) from 2003 until 2007 and was a member of Station Casinos, Inc.’s audit and corporate governance committees.
Ortega-Dardet, Pedro Mr, Ortega-Dardet has been director of eDiets.com since 2003. Mr. Ortega-Dardet has served as President of Skinmatics, Inc., which designs, manufactures and markets premium skin-care products under the name Wilma Schumann Skin Care, since 1997. Mr. Ortega-Dardet also serves as Director of the Esthetics Manufacturer and Distributors Alliance and serves as the Editor of Skin and Body News, an industry newsletter. Mr. Ortega-Dardet holds a B.S. degree in Industrial Engineering and Operations Research from Syracuse University and an M.B.A. with a concentration in Finance and a minor in Marketing from the University of Miami.
Luks, Ronald Mr. Luks is Director of eDiets.com Inc. He has served as President of Egret Associates, Inc. since 1988 and is a founding principal in Fun Online Corp. Both firms provide content creation and licensing services, online community management and real time publication services to the major commercial online services including CompuServe, Netscape.com, AOL and the Microsoft Network. Mr. Luks has been an industry consultant to such firms as Nintendo of America, Rolling Stone Interactive, Activision, and Sega of America. Mr. Luks was formerly a partner in the Wall Street firm of Ernst & Co., and a member of the American Stock Exchange and other national stock and commodity exchanges. He currently maintains his securities registration with Liberty Pacific Securities, LLC, a Seattle-based investment banking firm.
Doretti, Robert Mr. Doretti is Drector of eDiets.com Inc. He served as Chairman, Chief Executive Officer and President of ON Technology Corporation, a provider of software infrastructure solutions to Fortune 500 enterprises, from 2000 through its acquisition by Symantec Corporation in February 2004. From 1995 through its acquisition by Oracle Corporation in 1999, Mr. Doretti was President and Chief Executive Officer of Thinking Machines Corporation, a professional services and software provider of data mining and customer relationship management (CRM) solutions. Mr. Doretti spent over 19 years at Wang Laboratories, Inc., including the last 7 years as Senior Vice President of US Operations, where he was instrumental in growing that business to $1.8 billion in revenue.
Cootey, Stephen Mr. Cootey is Director of eDiets.com Inc. He has been a member of the Prides Capital LLC investment team since 2004. Prior to joining Prides Capital, he was a vice president at Credit Suisse First Boston from 2001 to 2004, where he participated in over 25 transactions, raising over $18 billion in capital through the equity and debt markets. His responsibilities included credit analysis, structuring, due diligence, negotiation and the execution of equity, debt and M&A transactions. Prior to joining CSFB, Mr. Cootey was an associate at Goldman, Sachs and Accenture specializing in strategy and technical implementation of asset management software applications for high net worth clients. In addition, Mr. Cootey founded and ran his own consulting firm, from 1997 to 1998.

Basic Compensation

Name Fiscal Year Total
Richardson, Kevin --
McGrath, Kevin 2,016,950
Hoyer, Thomas 819,433
Rattner, Stephen 387,592
Epstein, James 266,184
Isgur, Lee --
Ortega-Dardet, Pedro --
Luks, Ronald --
Doretti, Robert --
Cootey, Stephen --
As Of 30 Dec 2008

Options Compensation

Name Options Value
Richardson, Kevin 0 0
McGrath, Kevin 0 0
Hoyer, Thomas 0 0
Rattner, Stephen 16,584 100,000
Epstein, James 59,652 175,233
Isgur, Lee 0 0
Ortega-Dardet, Pedro 0 0
Luks, Ronald 0 0
Doretti, Robert 0 0
Cootey, Stephen 0 0

Insider Trading

Name Shares Traded Price
PRIDES CAPITAL PARTNERS L L C 1,010,153 $1.00
PRIDES CAPITAL PARTNERS L L C 1,477,966 $1.00
ORTEGA PEDRO N 37,500 $0.00
ORTEGA PEDRO N 7,202 $0.00
PRIDES CAPITAL PARTNERS L L C 11,300 $1.13
MCGRATH KEVIN N 471,700 $1.06
ISGUR LEE S 94,340 $1.06
PRIDES CAPITAL PARTNERS L L C 200,000 $1.00
PRIDES CAPITAL PARTNERS L L C 13,700 $1.05
MCGRATH KEVIN N 100,000 $1.00
ISGUR LEE S 100,000 $1.00
PRIDES CAPITAL PARTNERS L L C 300,000 $1.00
WEISS ANDREA M 4,451 $0.00
HOYER THOMAS J 5,000 $0.00
LUKS RONALD 13,353 $0.00
LUKS RONALD 10 $2.01
PRIDES CAPITAL PARTNERS L L C 15,000 $2.26
LUKS RONALD 2,000 $4.34
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