Profile: Casual Male Retail Group, Inc. (CMRG.O)

CMRG.O on Nasdaq

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9 Feb 2010
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Casual Male Retail Group, Inc., incorporated in 1976, is a specialty retailer of big and tall men's apparel with retail operations in the United States and London, England and direct businesses throughout the United States, Canada and Europe. The Company operates under the names of Casual Male XL, Casual Male XL Outlets, Rochester Clothing, B & T Factory Direct, Shoes XL and Living XL. It operates 401 Casual Male XL retail stores, 66 Casual Male XL outlet stores and 27 Rochester Clothing stores. The Company’s direct business includes several catalogs and e-commerce sites, which support its brands and product extensions.

Casual Male

The Company’s Casual Male business offers a selection of sportswear, dress clothing and footwear for the big and tall customer. Casual Male Retail Group, Inc.’s full-price Casual Male merchandise is sold through its 401 Casual Male XL retail stores, Casual Male XL catalogs and e-commerce site www.casualmaleXL.com. The majority of the Casual Male merchandise is basic or fashion-neutral items, such as jeans, casual slacks, tee-shirts, polo shirts, dress shirts and suit separates. As such, Casual Male’s clothing has features designed for the customer, such as waist-relaxer pants, stretch belts, zipper ties, wide band socks, neck-relaxer shirts and clothing with comfort-stretch technology and reinforced stress points. The Company carries several private label lines in its Casual Male XL retail stores and direct businesses, such as Harbor Bay, 626 Blue-Vintage Surplus, Synrgy, Comfort Zone and Oak Hill. In addition to its private label lines, the Company carries several brands of merchandise, including Polo Ralph Lauren, Nautica, Nautica Jeans Co., EcKo, Levi’s, Dockers, Calvin Klein and Reebok.

At January 31, 2009, the Company operated 401 Casual Male XL full-price retail stores, located primarily in strip centers, power centers or stand-alone locations. These stores offer a selection of basic sportswear, other casual apparel, dress wear and accessories, as well as a complement of its private label collections. The average Casual Male XL store is approximately 3,521 square feet. At January 31, 2009, it operated 66 Casual Male XL outlet stores designed to offer a range of casual clothing for the big and tall customer. The average Casual Male XL outlet store is approximately 3,185 square feet. The Company’s Casual Male XL Website, www.casualmaleXL.com, and its Casual Male XL catalogs offer an assortment of merchandise similar to what is available in the stores, but also offers a selection of brands, styles and sizes. Under the B&T Factory Direct name, the Company operates a B&T Factory Direct catalog business, as well as an e-commerce site, www.btdirect.com.

Rochester Business

Casual Male Retail Group, Inc.’s Rochester Clothing stores carry a selection of apparel, from branded manufacturers, such as Polo Ralph Lauren, Robert Graham, Joseph Abboud, Michael Kors, Ermenegildo Zegna, Cutter and Buck, Tommy Bahama, and Paul & Shark. At January 31, 2009, it operated 27 Rochester Clothing stores, located in cities throughout the United States and one store in London, England. The Company’s Rochester Big & Tall catalog and ww.rochesterclothing.com Website offer an assortment of clothing that is similar to what can be found in its retail stores. During the fiscal year ended January 31, 2009 (fiscal 2008), it issued 20 editions of the Rochester Big & Tall catalog with a circulation of 3.7 million.

Other Direct Businesses

The Company Website www.shoesXL.com carries a line of men’s footwear in extended sizes. This Website offers the customers a range of footwear. The assortment on Shoes XL is a reflection of its apparel, with an assortment from moderate to luxury and from casual to formal. Shoes XL has a selection of more than 400 shoes. It carries a number of designer brands, including Cole Haan, Allen Edmonds, Timberland, Calvin Klein, Lacoste and Bruno Magli. Shoes XL is also supported with a catalog. In fiscal 2008, the Company mailed four editions with a circulation of 1.6 million. In addition, the Company has added the expanded shoe assortments within its existing Casual Male XL and Rochester Clothing catalogs, including on the Websites, www.casualmaleXL.com, www.btdirect.com and www.rochesterclothing.com, as well as featuring the shoe product assortments on www.shoesXL.com.

Casual Male Retail Group, Inc.’s Living XL business includes the Website www.livingxl.com and its Living XL catalogs. During fiscal 2008, the Company launched its online stores for both the Casual Male XL and Rochester Clothing brands in six European countries: United Kingdom, Germany, France, Italy, Spain and the Netherlands.

The Company competes with Wal-Mart, J.C. Penny, Pinault-Printemps-Redoute, SA and Target.

Company Address

Casual Male Retail Group, Inc.

555 Turnpike Street
Canton   MA   02021
P: +1781.8289300
F: +1781.4448999

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