Profile: The Coca-Cola Co (KO)
24 Apr 2015
The Coca-Cola Company, incorporated on September 5, 1919, is a beverage company. The Company owns or licenses and markets more than 500 nonalcoholic beverage brands, primarily sparkling beverages but also a variety of still beverages, such as waters, enhanced waters, juices and juice drinks, ready-to-drink teas and coffees, and energy and sports drinks. It owns and markets a range of nonalcoholic sparkling beverage brands, which includes Coca-Cola, Diet Coke, Fanta and Sprite. The Company makes its beverage products available to consumers throughout the world through its network of Company-owned or controlled bottling and distribution operations as well as independent bottling partners, distributors, wholesalers and retailers. The Company’s segments include Eurasia and Africa, Europe, Latin America, North America, Asia Pacific, Bottling Investments and Corporate. The Company markets, manufactures and sells beverage concentrates, sometimes referred to as beverage bases, and syrups, including fountain syrups (concentrate business or concentrate operations) and finished sparkling and still beverages (finished product business or finished product operations).
In its concentrate operations, the Company generates net revenues by selling concentrates and syrups to authorized bottling and canning operations (bottlers or its bottling partners). Its bottling partners either combine the concentrates with sweeteners (depending on the product), still water or sparkling water, or combine the syrups with sparkling water to produce finished beverages. The finished beverages are packaged in authorized containers, such as cans and refillable and non refillable glass and plastic bottles, bearing its trademarks or trademarks licensed to the Company and are then sold to retailers directly or, in some cases, through wholesalers or other bottlers. Outside the United States, it also sells concentrates for fountain beverages to its bottling partners. Its finished product operations consist of Company-owned or -controlled bottling, sales and distribution operations, including CCR. Its Company-owned or -controlled bottling, sales and distribution operations, other than CCR, are included in its Bottling Investments operating segment. CCR is included in its North America operating segment. Its finished product operations generate net revenues by selling sparkling beverages and a variety of still beverages, such as juices and juice drinks, energy and sports drinks, ready-to-drink teas and coffees, and certain water products, to retailers or to distributors, wholesalers and bottling partners who distribute them to retailers. In addition, in the United States, it manufactures fountain syrups and sells them to fountain retailers, such as restaurants and convenience stores who use the fountain syrups to produce beverages for immediate consumption, or to authorized fountain wholesalers or bottling partners who resell the fountain syrups to fountain retailers. In the United States, it authorizes wholesalers to resell its fountain syrups through nonexclusive appointments. The Company also produces and distributes certain third-party brands, including certain brands of Monster Beverage Corporation (Monster), primarily Monster Energy, which it distributes in designated territories in the United States and Canada, and certain of its bottlers distribute in designated United States and international territories.
The Company competes with PepsiCo, Inc., Nestle, DPSG, Groupe Danone, Mondelez International, Inc. (Mondelez), Kraft Foods Group, Inc. (Kraft), and the Unilever Group (Unilever).
The Coca-Cola Co
1 Coca Cola Plz NW
ATLANTA GA 30313-2420