Profile: MakeMyTrip Ltd (MMYT.O)
20 Dec 2013
MakeMyTrip Limited, incorporated on April 28, 2000, is an online travel company in India. The Company conducts its business principally through its Indian subsidiary, MakeMyTrip (India) Private Limited (MMT India). Through its primary Website, www.makemytrip.com, or MakeMyTrip.com, its subsidiaries’ websites, such as www.hoteltravel.com, www.makemytrip.ae, www.makemytrip.com.sg, and other technology-enhanced distribution channels in India, including its call centers, travel stores and travel agents’ network, travelers can research, plan and book a wide range of travel services and products in India as well as overseas. Its services and products include air tickets, hotels, packages, rail tickets, bus tickets, car hire and ancillary travel requirements, such as facilitating access to travel insurance.
The Company has designed its Websites to provide its customers with a user-friendly experience. According to comScore, www.makemytrip.com had an average of over 7.2 million visitors per month during fiscal year ended March 31, 2013 (fiscal 2013).The Company’s customers are able to make bookings on its mobile site, http://m.makemytrip.com, and on mobile platforms through its mobile applications, including Indian domestic flights through its Blackberry application and Indian domestic flights, Indian domestic hotels, Indian bus offerings and Indian and international holiday packages through its Android and iPhone applications.
The Company offers a selection travel and travel-related services and products catering to the needs of residents in India and non-resident Indians and others traveling to India from the United States and other countries. The Company provides travelers with the tools and information they need to efficiently research, plan, book and purchase travel services and products in India as well as overseas. Its key customers include leisure travelers and small businesses.
The Company’s air tickets business is primarily targeted at domestic travel within India and international travel originating in India; and inbound travel to India from the United States and other countries. The Company provides its customers with a wide selection of airline tickets for all domestic full-service and low-cost airlines operating in India, including Air India, Air India Express, Go Air, IndiGo, Jet Airways and SpiceJet; and all international flights that originate from cities in India, including Air India, British Airways, Emirates, Jet Airways, Lufthansa, Malaysia Airlines, Singapore Airlines, Thai Airways, FlyDubai, Air Asia and Virgin Atlantic.
Hotels and Packages
Through its Websites, customers can search, compare and make reservations at more than 11,100 hotels and guesthouses in India as of April 30, 2013, and more than 84,300 hotels and properties outside India. It procures room inventory from its hotel suppliers through three methods: direct connects, direct allocation and, for hotels outside India, through contracts with online travel agents and aggregators outside India. As of April 30, 2013, approximately 8.6% of its hotel suppliers were directly-connected to its booking system. The Company also own the travel Website HotelTravel.com, which has a supply of approximately 90,000 hotels and properties internationally and in India, which is also sold to MakeMyTrip.com customers.
The Company offers pre-packaged vacations designed by its in-house product specialists, under arrangements with various travel suppliers and its GDS service provider to cater to both individual and group travelers. Its packages also include various travel services, such as travel insurance, visa processing, airport transfer and sightseeing. It offers a range of packages, including escorted tours, honeymoon specials and weekend breakaways, as well as vacation themes, such as beach, adventure, family, pilgrimage, romantic, shopping, cruise and culture. It offers pre-designed independent packages, customized independent vacations, customized group tours and pre-designed escorted tours. The Company’s meetings, incentives, conferences, exhibitions and events (MICE) group offer services to organizations, as well as other groups, including students or families who wish to plan meetings, conferences or other events or organize group trips.
Other Services and Product
The Company offers railway tickets through passenger reservation system online and enabled the customers to reserve and purchase Indian Railways tickets on a real time basis through its Indian Website. Using a customized search interface, its customers are able to search for train tickets based on their preferred travel dates, destinations and class of travel. Its customized interface allows a customer to compare travel options across various trains, classes, dates and prices. The Company’s bus tickets inventory is obtained through four channels: real time inventory from operators who are directly-connected to its booking system; inventory from aggregators who are directly-connected to its booking system; inventory from operators who manage their inventory on an extranet supported by the Company, and inventory obtained by agreement with operators where a certain number of tickets are pre-allocated to them or sold to it on request.
The Company offers its customer’s basic information on the type of bus used on the relevant route and customers are able to select seats, choose from the available boarding points in the relevant city on the routes, as well as obtain information on the location of the chosen boarding point. It offers customers the ability to rent a chauffeur driven cars in over 160 cities in India through partnerships with over 100 car vendors. The Company provides car hire services through its fully automated car hire Website, call centers and travel stores as a standalone product and also in conjunction with flight bookings, hotel bookings, and holiday package bookings.
Ancillary Services and Products
As an ancillary service offered to the Company’s customers, it provides its customers with the option to purchase travel insurance from Apollo Munich Health Insurance Company Limited. The Company facilitates access to this travel insurance through its Indian Website, as well as through its call centers and travel stores. On its Indian Website, prior to confirming and proceeding with the reservation of and payment for a flight or hotel, the customers are prompted to purchase such travel insurance. It also provides visa processing services, and sells telephone calling cards to the customers. In addition, it offers travel-related businesses and other third parties the opportunity to advertise on its Websites.
TRIPPER VILLA, TOWER A, 243,
SP INFOCITY, Phase 1,Udyog Vihar