Profile: NTN Buzztime Inc (NTN)
7 Mar 2014
NTN Buzztime, Inc. (Buzztime), incorporated in 1984, is an interactive entertainment network. The Company provides media, advertising and consumer marketing services. The Company's games, as of December 31, 2011, were available in over 3,900 locations in the United States and Canada, where they are shown on approximately 20,000 screens daily. The Company has over 2.4 million registered users and over 52 million games is played each year. The Company generates revenues by charging subscription fees for its service to its Network Subscribers and also from the sale of advertising aired on in-venue screens, as well as in conjunction with customized games. Approximately 34% of the Company's Network Subscriber venues, as of December 31, 2011, were related to national and regional restaurants and includes Wild Wings, Black Angus, Hooters, Native New Yorker and Old Chicago. In October 2011, the Company acquired the Stump! Trivia hosted live trivia business.
The Company's Buzztime Network system uses a 900 mega hertz (MHz) wireless Playmaker, a hand-held radio frequency device with a monochrome liquid crystal display (LCD) display and sealed keypad that players use to enter choices and selections. The Playmakers have been manufactured primarily by a non-affiliated manufacturer in Taiwan and are a rugged combination of hardware and firmware optimized for hospitality environments. The Company also offers the Buzztime Mobile Playmaker, an application that allows its players to interact in-venue with its game content using iPhones, iPod Touches and Android phones. The Company's primary product is the distribution of a variety of multi-player interactive games that entertain and challenge a player's skill and knowledge while prompting the customer of the hospitality venue.
The Company provides premium trivia competitions during evening hours, particularly in the restaurants and sports bars. In addition to game interaction, other consumer features available on the Playmaker include player chat and real-time sports scores transmitted directly to the units.
The Company has developed and produced a number of interactive sports games, including predicts the Play sports games. Predict the Play sports games call for participants to predict the outcome of events before they happen, primarily in an intensive play-by-play method. One such game in this category is QB1, a live, play-along football game. In addition to the Company's Predict the Play games, the Company offers a series of pre-event prediction games. Race Day consists of two game play components: one predictive before the race and one trivia during the race.
The Company offers a suite of Playmaker only games. This suite of games is independent of the Buzztime Network and they are played directly on the Company's wireless Playmakers rather than on one of the television screens in the hospitality venue. As of December 31, 2011, the Company has Playmaker Poker, Acey Duecey, Crystal Ball and Shark Attack Playmaker only games.
The Company competes with Touchtunes Interactive Networks, The Answer Is . . . Productions Inc. and Livewire/Incredible Technologies, Inc.
NTN Buzztime Inc
Suite 200, 2231 Rutherford Rd.
CARLSBAD CA 92008