Profile: Pegasystems Inc (PEGA.O)
1 Aug 2014
Pegasystems Inc., incorporated in 1983, develops, markets, licenses, and supports software, which allows organizations to build, deploy, and change enterprise applications. The Company also provides implementation, consulting, training, and technical support services to its customers. Its PegaRULES Process Commander (PRPC) software provides a unified platform that includes all the necessary elements and technologies to build enterprise applications. These elements, which include the direct capture of business objectives, automating programming, reporting, predictive analytics and decisioning, dynamic case management, mobile device access, generated user interface, process automation, business rules, social media technologies and automating work, are all part of its integrated architecture. The Company has customers in sectors, such as financial services, healthcare, insurance, communications and media, Government and other industries. The Company sells its Business Process Management (BPM) technology to customers in energy, life sciences, manufacturing, and travel services. In July 2014, the Company acquired Profeatable Corp, the provider of Firefly co-browsing technology, based in Philadelphia, Pennsylvania.
PegaRULES Process Commander
PRPC allows organizations to build, deploy, and change enterprise applications. It also eliminates the time and expense required to create lengthy policy manuals and system specifications by business rules with business processes in the software and automating the creation of system documentation. Its software delivers multi-channel, cross silo capabilities that bridge front and back-office, and is often used to technology. The Company also offers purpose or industry-specific solution frameworks built on the capabilities of its PRPC software. These frameworks allow organizations to implement customer-facing practices and processes, bring offerings to market, and provide customized or specialized processing to meet the needs of different customers, departments, geographies or regulatory requirements.
Pega CRM software offers a process-driven, customer-centric business solution. The capabilities within Pega CRM automate customer service inquiries and marketing and apply analytics to predict and adapt customer service processes, which result in the delivery of a personalized customer interaction.
Pega Decision Management
The Company’s decision management products and capabilities are designed to manage processes so that all actions optimize the outcome based on business objectives. Pega Decision Strategy Manager and Next-Best-Action Advisor support cross-channel decision-making for offer management, risk, and other marketing and customer management solutions that optimize customer lifetime value. Its Pega frameworks for cross-sell/up-sell, retention, and collections help marketing professionals build and deploy decision making solutions, while predictive and adaptive analytics support creation and improvement of decision models.
Pega Cloud is Pegasystems’ service offering that allows customers to create and/or run Pega applications using an Internet-based infrastructure. This offering enables its customers to build, test, and deploy their applications in a secure cloud environment, while minimizing their infrastructure and hardware costs.
Services and support
The Company offers services and support through its professional services group, customer support group, and its training services group. It also utilizes third party contractors to assist the Company in providing services. Its professional services group helps companies and partners implement our software. Its customer support group is responsible for support of its software deployed at customer sites when customer support has been purchased. Support services include automated problem tracking, prioritization and escalation procedures, periodic preventive maintenance, documentation updates, and new software releases. It offers training for its staff, customers, and partners.
The Company competes with International Business Machines Corporation (IBM), Oracle Corporation, Software AG, Tibco Software Inc., Appian Corporation, Progress Software, EMC Corporation, OpenText, Microsoft, Salesforce.com, FICO, Guidewire Software, Inc., BAE, SmartStream Technologies Ltd., SunGard, SAP and The TriZetto Group, Inc.
One Rogers Street
CAMBRIDGE MA 02142-1209