Full Description

Take-Two Interactive Software, Inc., incorporated in 1993, is a global publisher, developer and distributor of interactive entertainment software, hardware and accessories. The Company operates in two segments: publishing and distribution. The publishing segment consists of Rockstar Games, 2K Games, 2K Sports and 2K Play publishing labels. The Company develops, markets and publishes software titles for gaming and entertainment hardware platforms, including Sony’s PLAYSTATION3 (PS3) and PlayStation2 (PS2) computer entertainment systems; Sony’s PSP (PlayStationPortable) (PSP) system; Microsoft’s Xbox 360 (Xbox 360) video game and entertainment system; Nintendo’s Wii (Wii) and DS (DS) systems, and for the personal computers (PC) and Games for Windows. The Company’s distribution segment, which includes its Jack of All Games subsidiary, distributes its products, as well as software, hardware and accessories produced by others to retail outlets in North America.

In March 2008, the Company acquired the assets of Rockstar New England, formerly Mad Doc Software LLC. In December 2007, the Company acquired 2K Czech, formerly Illusion Softworks.

Publishing and Software Development Business

Rockstar Games (Rockstar), the publisher of the Company’s blockbuster Grand Theft Auto franchise, is focused on creating content and groundbreaking entertainment. Rockstar is also known for developing brands in other genres, including the Bully, Manhunt, Max Payne, Midnight Club and Red Dead Revolver franchises. During the fiscal year ended October 31, 2008 (fiscal 2008), Grand Theft Auto titles accounted for 46.2% of its total net revenue.

2K Games has published a variety of entertainment properties across multiple genres and platforms. 2K Games' internally owned and developed franchises include BioShock, Mafia and Sid Meier's Civilization series. Externally developed titles include The Darkness, The Elder Scrolls IV: Oblivion and Fantastic Four: Rise of the Silver Surfer.

Take-Two Interactive Software, Inc. develops most of its 2K Sports software titles through its internal development studios, including the Major League Baseball 2K series, NBA 2K series, NHL 2K series, College Hoops 2K series and Top Spin tennis series. 2K Sports label has sports league licenses, including long-term, third-party exclusive licensing relationships with Major League Baseball Properties, the Major League Baseball Players Association and Major League Baseball Advanced Media.

The Company’s 2K Play label focuses on developing and publishing titles for casual and family friendly games. While the majority of its 2K Play titles are developed by third-party developers, it has also developed software titles for its 2K Play label internally, such as Carnival Games and the Deal or No Deal series. 2K Play also has a partnership with Nickelodeon to publish video games based on its Nick Jr. titles, such as Dora the Explorer, and Go, Diego, Go!.

Distribution Business

The distribution segment, which comprises of its Jack of All Games subsidiary, distributes its products, and derives its revenue from the sale of third party software, hardware and accessories to retail outlets primarily in North America. In September 2008, the Company sold certain assets of its distribution segment, pertaining to warehouse management, processing and shipping operations, to Ditan, a logistics management solutions provider.

The Company competes with Activision Blizzard, Electronic Arts, Midway Games, THQ, Capcom, Eidos, Konami, Namco-Bandai, SEGA, Ubisoft, Sony, Microsoft and Nintendo.