Profile: Activision Blizzard Inc (ATVI.OQ)
24 Jun 2016
Activision Blizzard, Inc., incorporated on February 17, 2000, is a developer and publisher of online, personal computer (PC), video game console, handheld, mobile and tablet games. The Company operates through Activision Publishing, Inc. (Activision) and its subsidiaries, Blizzard Entertainment, Inc. (Blizzard) and its subsidiaries, and Other segments. The Company also develops products spanning other genres, including first-person action, action/adventure, role-playing, simulation and strategy. It provides various forms of product support to both its internally and externally developed content. It distributes interactive entertainment hardware and software products in Europe through its European distribution subsidiaries: Centresoft in the United Kingdom and NBG in Germany.
Activision Publishing, Inc.
The Company's Activision Publishing, Inc. segment is an international developer and publisher of interactive software products and content. It delivers content to a range of gamers, ranging from children to adults and from gamers to market consumers to buyers in various geographies. It develops games based on internally developed properties, including games in the Call of Duty and Skylanders franchises, as well as based on licensed intellectual properties. It sells games through both retail and digital online channels. It offers games that operate on the Microsoft Corporation (Microsoft) Xbox One (Xbox One) and Xbox 360 (Xbox 360), Nintendo Co. Ltd. (Nintendo) Wii U (Wii U) and Wii (Wii), and Sony Computer Entertainment Inc. (Sony) PlayStation 4 (PS4) and PlayStation 3 (PS3) console systems.
Blizzard Entertainment, Inc.
The Company's Blizzard Entertainment, Inc. segment is engaged in the subscription-based massively multi-player online role-playing game (MMORPG) category through its World of Warcraft franchise. It also develops, markets, and sells role-playing action and strategy games for the PC, console, mobile and tablet platforms, including games in the Diablo, StarCraft, and Hearthstone: Heroes of Warcraft franchises. In addition, it maintains an online game-related service, Battle.net, which facilitates the creation of user-generated content, digital distribution and online social connectivity across various Blizzard games. Blizzard distributes its products around the world through various means, including subscriptions; sales of prepaid subscription cards; sales of prepaid subscription cards; in-game purchases and services; retail sales of physical boxed products; online download sales of PC products; purchases and downloads through third-party console, mobile and tablet platforms, and licensing of software to third-party or related party companies that distribute Blizzard products.
The Company is engaged in other businesses, including The Activision Blizzard Media Networks (Media Networks) business, which is focused on competitive gaming and the e-sports industry; The Activision Blizzard Studios (Studios) business, which creates original film and television content based on the Company's intellectual properties, and The Activision Blizzard Distribution (Distribution) business, which consists of operations in Europe that provide warehousing, logistical and sales distribution services to third-party publishers of interactive entertainment software, its own publishing operations and manufacturers of interactive entertainment hardware.
The Company competes with Microsoft, Nintendo and Sony.
Activision Blizzard Inc
3100 OCEAN PARK BLVD
SANTA MONICA CA 90405
Company Web Links
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- BRIEF-Paulson & Co takes stake in Activision Blizzard
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