Profile: Activision Blizzard Inc (ATVI.OQ)
2 Oct 2015
Activision Blizzard, Inc., incorporated on February 17, 2000, is a developer and publisher of online, personal computer (PC), video game console, handheld, mobile and tablet games. The Company offers games that operate on the Microsoft Corporation (Microsoft) Xbox One (Xbox One) and Xbox 360 (Xbox 360), Nintendo Co. Ltd. (Nintendo) Wii U (Wii U) and Wii (Wii), and Sony Computer Entertainment Inc. (Sony) PlayStation 4 (PS4) and PlayStation 3 (PS3) console systems. The Company also develops products spanning other genres, including first-person action, action/adventure, role-playing, simulation and strategy. It provides various forms of product support to both its internally and externally developed titles. It distributes interactive entertainment hardware and software products in Europe through its European distribution subsidiaries: Centresoft in the United Kingdom and NBG in Germany. The Company's operating segments include Activision Publishing, Inc. and its subsidiaries, Blizzard Entertainment, Inc. and its subsidiaries, and Activision Blizzard Distribution.
Activision Publishing, Inc.
The Company's Activision Publishing, Inc. segment is an international developer and publisher of interactive software products and content. It delivers content to a range of gamers, ranging from children to adults and from gamers to market consumers to buyers in a variety of geographies. It develops games based on internally-developed properties, including games in the Call of Duty and Skylanders franchises, as well as based on licensed intellectual properties. It sells games through both retail and digital online channels. It offers games that operate on Microsoft, Xbox One and Xbox 360, Nintendo, Wii U and Wii, and Sony PS4 and PS3 console systems.
Blizzard Entertainment, Inc.
The Company's Blizzard Entertainment, Inc. segment is engaged in the subscription-based multi-player online role-playing game (MMORPG) category through its World of Warcraft franchise, which it develops, hosts and supports. It also develops, markets, and sells role-playing action and strategy games for the PC, console, mobile and tablet platforms, including games in the Diablo, StarCraft, and Hearthstone: Heroes of Warcraft franchises. In addition, it maintains an online game-related service, Battle.net. Blizzard Entertainment, Inc. distributes its products around the world through various means, including subscriptions; sales of prepaid subscription cards; value-added services, such as in-game purchases and services; retail sales of physical boxed products; online download sales of PC products; purchases and downloads through third-party console, mobile and tablet platforms, and licensing of software to third-party or related-party companies that distribute World of Warcraft, Diablo III and StarCraft II products. In addition, it is the creator of Heroes of the Storm, a free-to-play online hero brawler. It also includes Curse of Naxxramas: A Hearthstone Adventure and Goblins vs Gnomes, among others.
Activision Blizzard Distribution
The Company's Activision Blizzard Distribution segment consists of operations in Europe. It provides warehousing, logistical and sales distribution services to third-party publishers of interactive entertainment software, its own publishing operations and manufacturers of interactive entertainment hardware.
The Company competes with Microsoft, Nintendo and Sony.
Activision Blizzard Inc
3100 OCEAN PARK BLVD
SANTA MONICA CA 90405
Company Web Links
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