Profile: Blackbaud Inc (BLKB.OQ)
12 Mar 2014
Blackbaud, Inc., incorporated in March 22, 2004, is a global provider of software and related services designed specifically for nonprofit organizations. Its segments include Enterprise Customer Business Unit (ECBU), General Markets Business Unit (GMBU) and International Business Unit (IBU). It derives revenue from selling perpetual licenses or charging for use of its software products in a hosted environment and providing an offering of services, including consulting, training, installation and implementation, as well as ongoing customer support and maintenance. It also derives revenue from providing hosting services, performing donor prospect research engagements, selling lists of donors, and providing benchmarking studies and data modeling services. Consulting, training and implementation are not essential to functionality of its software products and are sold separately. In May 2012, the Company completed the acquisition of Convio, Inc.
The Raiser’s Edge is a software application specifically designed to manage a non-profit organization’s fundraising activity. The Raiser’s Edge enables non-profit organizations to communicate with their constituents, manage fundraising activities, expand their development efforts and make better-informed decisions through its segmentation, analysis and reporting capabilities. The Raiser’s Edge allows an organization to access biographical and demographic information about donors and prospects, process gifts, monitor solicitation activity, analyze data and publish reports.
Blackbaud Enterprise CRM (Enterprise CRM) is a constituent relationship management (CRM) solution that addresses the needs of larger nonprofit organizations. Blackbaud Enterprise CRM brings together disparate information, such as annual and capital giving, gift planning, major giving, and alumni and parent systems, across multiple locations and within the departments and programs of a large organization. eTapestry is a software-as-a-service (SaaS) donor management and fundraising solution built specifically for smaller nonprofits. It tracks donors, prospects or alumni, while managing gifts, pledges and payments.
eTapestry is a SaaS donor management and fundraising solution built specifically for smaller nonprofits. It tracks donors, prospects and alumni while managing gifts, pledges and payments. eTapestry was built to operate in a hosted environment and to be accessed via the Internet. It offers nonprofit organizations to manage donors, process gifts, create reports, accept online donations and communicate with constituents. eTapestry comes in three packages: Starter, Essential and Pro, and also offers a 30-day free trial. All packages include its database, online forms, email marketing, reporting, training, implementation and support.
Blackbaud NetCommunity is an Internet marketing and communications tool that enables organizations that utilize the Raiser’s Edge software to build Websites and manage e-mail marketing campaigns. With Blackbaud NetCommunity, organizations can establish online communities for social networking among constituents and also provide a platform for online giving, membership purchases and event registration. Sphere eMarketing, delivered as SaaS, provides organizations with an integrated system of applications to manage e-marketing, communications, programs, services and online fundraising. Sphere eMarketing enables an organization’s volunteers, members, donors and staff to share real-time data and information in an online community to manage constituent relationships.
Sphere eMarketing, delivered as SaaS, provides organizations with an integrated system of applications to manage e-marketing, communications, programs, services and online fundraising. Sphere eMarketing is designed to help organizations manage and targeted e-mail campaigns.
Everyday Hero is an event-based online fundraising solution in Asia-Pacific and the United Kingdom. The Everyday Hero solution is focused on meeting the peer-to-peer fundraising needs of nonprofits internationally.
BlackbaudNow offers small organizations and individuals a way to develop an online presence and begin accepting online donations. It allows organizations, with no upfront cost, to publish a simple Website, accept donations, manage constituent relationships, run reports and send e-mails to supporters. The Financial Edge is an accounting application designed to address the specific accounting, analytical and financial reporting needs of nonprofit organizations. The Financial Edge is designed specifically to meet governmental accounting and financial reporting requirements prescribed by the Financial Accounting Standards Board and Governmental Accounting Standards Board. As with The Raiser’s Edge, it has built extended applications to address the specific functional needs of its customers.
The Financial Edge is an accounting application designed to address the specific accounting, analytical and financial reporting needs of nonprofit organizations. It integrates with The Raiser’s Edge to simplify gift entry processing and relate information from both systems in an informative manner to eliminate redundant tasks. The Financial Edge improves the transparency and accountability of organizations by allowing them to track and report from multiple views, measure the programs and other initiatives, use budgets as monitoring and strategic planning tools and supervise cash flow. As a result, the Financial Edge provides nonprofit organizations with the means to help manage fiscal and fiduciary responsibility, enabling them to be more accountable to their constituents. In addition, the Financial Edge is designed specifically to meet governmental accounting and financial reporting requirements prescribed by the Financial Accounting Standards Board (FASB), and Governmental Accounting Standards Board (GASB).
The Education Edge is a student information management system designed principally to organize an independent school’s admissions and registrar processes, including capturing detailed student information, creating class schedules, managing attendance records and performance/grades, producing demographic, statistic, and analytical reports and printing report cards and transcripts. With The Education Edge, an organization can keep biographical and address information for students, parents and constituents consistent across all of its Blackbaud software products.
Blackbaud’s Student Information System is a software solution designed for small colleges and other institutions of higher education with a full-time enrollment of less than 5,000. The solution links student information across all campus offices and includes functionality designed specifically to organize the admissions and registrar’s processes. In addition, Blackbaud’s Student Information System can be combined with other applications to offer integration across back-office functions, providing one-time entry for biographical information, financial reliability and audit trail functionality.
Blackbaud for Small Schools is a SaaS solution designed for independent schools with less than 500 students. It includes modules to help schools with their registration process, and give parents, students and faculty secure online access to assignments, grades and other relevant school information.
The Patron Edge is a ticketing management solution specifically designed to help large or small performing arts organizations, museums, zoos and aquariums. Blackbaud Altru is an arts and cultural solution suite provided to its customers as SaaS. Altru contains tools for constituent and membership management, program sales, retail sales and ticketing, volunteer management, and events management. Blackbaud Direct Marketing delivers campaign management capabilities, including planning and budgeting, predictive analysis and list segmentation, campaign execution and performance measurement, and reporting. The Sphere Friends Asking Friends software product enables organizations to launch and manage online event fundraising Websites.
Altru is an arts and cultural solution suite provided to its customers as SaaS. Altru contains tools for constituent and membership management, program sales, retail sales and ticketing, volunteer management, and events management. It also has reporting functionality and tools to manage marketing, communications and fundraising.
Blackbaud Direct Marketing allows nonprofit organizations to achieve integrated campaign planning by managing direct marketing campaigns with multiple types of media and channels. It delivers campaign management capabilities, including planning and budgeting, predictive analysis and list segmentation, campaign execution, and performance measurement and reporting.
The Sphere Friends Asking Friends software product enables organizations to quickly and easily launch and manage online event fundraising Websites. Sphere Friends Asking Friends facilitates growth in donations and participation levels by providing participants tools to become fundraisers and recruiters on behalf of nonprofit organizations. It also allows event participants to reach out to their Facebook and Twitter networks, expanding the fundraising and marketing potential of virtual events. It is used by organizations of all sizes and budgets to manage regional to national events.
Consulting and education services
The Company’s consultants provide conversion and implementation services for each of its software products. These services include System implementation, including all aspects of installation and configuration; Management of the data conversion process; Business process analysis and application customization; Removal of duplicate records database merging and enrichment, information cleansing and consolidation, and secure credit card transaction processing; Database production activities that include direct marketing, business intelligence, cultivation, and stewardship processes, and Website design services, Internet strategy consulting, and specialized services, such as e-mail marketing and search engine optimization.
The Company provides a variety of classroom, onsite, distance-learning and self-paced training services to its customers relating to the use of its software products and application. Its software instructors have training in the use of its software and present course material that is designed to include hands-on lab exercises, as well as course materials with examples and problems to solve.
Blackbaud OnDemand provides its customers with an alternative to setting up and managing Blackbaud applications on their own. The Company’s technical team will set up and manage on an ongoing basis the hosting of one or more Blackbaud systems on its secure servers and ensure that they are accessible and current on a around-the-clock basis. All that is needed to connect is a Web browser. The Company manages everything from initial data setup through network security configuration.
Target Analytics was formed by combining Blackbaud’s prospect research division with the Target Analysis Group. Target Analytics offers a range of products and services for non-profit organizations’ analytics needs. These include donor acquisition and development tools, prospect segmentation, wealth identification, and collaborative peer benchmarking. Target Analytics offers software, solutions and services, such as Acquisition Lists, WealthPoint, P!N Service, ProspectPoint, ResearchPoint, donorCentrics and Data Enrichment Services. Target Analytics’ acquisition mailing lists are built using cooperative database designed for nonprofit mailing lists and response modeling.
WealthPoint provides initial prospect qualification, assists with prospect cultivation and delivers information on financial capacity. P!N Service enables nonprofits to edit, analyze, prioritize and combine external data collected from a range of sources with its internal donor database. ProspectPoint is a custom data modeling solution that delivers critical information on a prospect’s or donor’s likelihood to make a gift to an organization. ResearchPoint combines public data with donor information from a nonprofit’s database of records to build a complete view of prospects for targeting and securing gifts. donorCentrics is a set of strategic analytic and benchmarking tools designed to drive fundraising at nonprofit organizations. Data Enrichment Services include a service that finds outdated address files in the database and makes corrections based on the requirements and certifications of the United States Postal Service and a service that uses known fields in an organization’s constituent records to search and find lost donors and prospects.
2000 Daniel Island Drive
CHARLESTON SC 29492-7541