Profile: Melco Crown Entertainment Limited (MPEL.O)
7 Mar 2014
Melco Crown Entertainment Limited (MPEL), incorporated on December 17, 2004, is a developer, owner and, through its subsidiary Melco Crown Gaming (Macau) Limited, operator of casino gaming and entertainment resort facilities focused on the Macau market. Melco Crown Gaming is licensed, through concessions or subconcessions, to operate casinos in Macau. MPEL’s operations include City of Dreams, Altira Macau, Mocha Clubs and Taipa Square Casino. The Company’s Development Project includes Macau Studio City Project.
City of Dreams
City of Dreams, an integrated resort development in Macau, features a casino area of approximately 420,000 square feet with a total of approximately 400 gaming tables and approximately 1,300 gaming machines. The resort brings together a collection of brands, such as Crown, Grand Hyatt, Hard Rock and Dragone for the visitors from around Asia and worldwide. The Crown Towers and the Hard Rock Hotel offer approximately 300 guest rooms each. Grand Hyatt Macau offers approximately 800 guest rooms. A Dragone theater production opened on September 17, 2010 in the wet stage performance theater is known as the Theater of Dreams. In addition, there are over 20 restaurants and bars; 69 retail outlets; an audio visual multimedia experience; recreation and leisure facilities, including health and fitness clubs, three swimming pools, spa and salons and banquet and meeting facilities.
With the opening of additional gaming space, the casino at Altira Macau has approximately 173,000 square feet of gaming space and features approximately 228 gaming tables. The multi-floor layout provides general gaming areas, as well as limited access high-limit private gaming areas and private gaming rooms catering to high-end patrons. The table limits on its main casino floors accommodate a range of casino patrons. The top floor of the Altira Hotel, which is located within the 38-story Altira Macau, serves as the hotel lobby and reception area, providing guests with views of the surrounding area. The hotel consists of approximately 216 hotel rooms, including 24 suites and 8 villas, and features in-room entertainment and communication facilities. Altira Hotel also offers non-gaming entertainment venues, including a spa, gymnasium, outdoor garden podium and a sky terrace lounge.
Mocha Clubs operations include eight clubs with a total of approximately 1,600 gaming machines, each club with an average of approximately 200 gaming machines and gaming space ranging from approximately 3,000 square feet to 11,000 square feet. The clubs consists of non-casino-based operations of electronic gaming machines in Macau. Each club site offers electronic tables without dealers. The Company’s Mocha Club gaming facilities offer both single player machines with a variety of games, including progressive jackpots, and multi-player games where players on linked machines play against each other in electronic roulette, baccarat and sicbo, which is a traditional Chinese dice game. As of December 31, 2010, Mocha had 1,576 gaming machines in operation, representing 11% of total machine installation in the market.
Taipa Square Casino
The Taipa Square Casino has approximately 18,950 square feet of gaming space and features approximately 31 gaming tables servicing mass market patrons. Taipa Square Casino operates within Hotel Taipa Square located on Taipa Island, opposite the Macau Jockey Club. Taipa Square Casino is designated as an Excluded Project under its City of Dreams Project Facility.
The Company competes with SJM, Wynn Resorts Ltd., Wynn Resorts (Macau), S.A., Galaxy, MGM Grand Paradise, Las Vegas Sands Corporation, and Genting International Bhd.
Melco Crown Entertainment Limited
36/F The Centrium
60 Wyndham Street, Central