Profile: Noah Holdings Ltd (NOAH.N)
10 Mar 2014
Noah Holdings Limited, incorporated on June 29, 2007, through its subsidiaries is a service provider focusing on distributing wealth management products to the high net worth population in the People’s Republic of China (PRC). The Company provides direct access to China’s high net worth population. Noah Holdings Limited is a holding company and it operates its business through its PRC subsidiary, Shanghai Noah Rongyao Investment Consulting Co., Ltd (Noah Rongyao), its variable interest entity, Shanghai Noah Investment Management Co., Ltd (Noah Investment), and their respective subsidiaries in China. While Noah Rongyao conducts most of the Company’s businesses, it conducts its insurance brokerage business through Noah Investment and its subsidiaries. Its products choices consist of over-the-counter (OTC) products originated in China and designed to cater to the needs of high net worth population.
With over 300 relationship managers in 28 branch offices, the Company’s coverage network encompasses China’s economically developed regions where high net worth population is concentrated, including the Yangtze River Delta, the Pearl River Delta and the Bohai Rim. Through this coverage network, it serves high net worth individuals, enterprises affiliated with high net worth individuals and wholesale clients, primarily local commercial banks or branches of national commercial banks, which distribute wealth management products to their own clients. Its registered clients were 12,353 as of June 30, 2010. The number of its active clients was 779 as of June 30, 2010. Noah Holdings Limited distributes OTC, wealth management products originated in China. Its product choices primarily include fixed income products, private equity funds and securities investment funds.
Noah Holdings Limited markets and distributes various categories of products supplied by third party product providers, which include fixed income products, mainly including collateralized fixed income products sponsored by trust companies and other products that provide investors with fixed rates of return; private equity funds products, including investments in private equity funds sponsored by domestic and internal fund management firms; securities investment funds, which are privately raised funds investing in publicly traded stocks, and investment-linked insurance products. It generates revenues primarily from one-time commissions and recurring service fees paid by third-party product providers or, for the majority of fixed income products, by the underlying corporate borrowers. Its one-time commissions accounted for 78.6% of its net revenues during the year ended December 31, 2009, and its recurring service fees accounted for 21.4% of its net revenues in 2009.
The Company competes with China Merchants Bank, China Minsheng Bank and China Everbright Bank.
Noah Holdings Ltd
6th Floor, Times Finance Center
No. 68 Middle Yincheng Road, Pud
SHANGHAI SHA 200120